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Asahi Group Holdings Limited: Global Expansion Versus Financial Leverage
Wiboon Kittilaksanawong; Tomas HovorkaCase IVEY-W26041-EMarketing, StrategyIn May 2021, Asahi Group Holdings, Limited (Asahi), a Japanese global beer, spirits, soft drinks, and food company, shifted its focus to non-alcoholic beers. The shift was made after spending US$20 billion to acquire premium beer brands from Anheuser-Busch InBev SA/NV, a Belgian multinational drinks and brewing company.
The Japanese beer market had been shrinking for decades with Japan’s declining population, and more recently, the market ...Starting at €8.20
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Estrategia global entre Oriente y Occidente
Kase, Kimio; Slocum, Alesia; Zhang, YingyingArticle ART-2050StrategyLa creciente importancia de las economías asiáticas en la escena mundial ha hecho mucho más que revolucionar el viejo orden económico. A medida que la economía se globaliza, las interacciones empresariales entre Oriente y Occidente plantean nuevos retos. En nuestro libro Asian versus Western Management Thinking: Its Culture-Bound Nature examinamos distintas líneas de investigación al respecto, desde el management intercultural hasta la psi...Starting at €8.20
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Global Strategy Requires a Meeting of Minds
Kase, Kimio; Slocum, Alesia; Zhang, YingyingArticle ART-2050-EStrategyThe growing prominence of Asian economies on the world stage has done more than shake up the old economic order. As the world economy becomes increasingly globalized, new challenges are being thrown up by cross-cultural business interactions between East and West. In our book, Asian Versus Western Management Thinking: Its Culture-Bound Nature, we review various research perspectives, from cross-cultural management to cognitive psychology. ...Starting at €8.20