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Strategies That Fit Emerging Markets (Spanish version)
Khanna, Tarun; Palepu, Krishna G.; Sinha, JayantArticle HBS-R0506CEconomicsThey lack specialized intermediaries, regulatory systems, and contract-enforcing methods. These gaps have made it difficult for multinationals to succeed in developing nations; thus, many companies have resisted investing there. That may be a mistake. If Western companies don't come up with good strategies for engaging with emerging markets, they are unlikely to remain competitive. Many firms choose their markets and strategies for the wrong rea...Starting at €8.20
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Cocreating Business's New Social Compact
Brugmann, Jeb; Prahalad, C.K.Article HBS-R0702D-EEconomicsThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Moving beyond decades of mutual distrust and animosity, corporations and nongovernmental organizations (NGOs) are learning to cooperate with each other. Realizing that their interests are converging, the two sides are working together to create innovative business ...Starting at €8.20
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Cocrear un nuevo pacto social para las empresas
Brugmann, Jeb; Prahalad, C.K.Article HBS-R0702DEconomicsEste artículo incluye una vista previa de una página que resume rápidamente las ideas clave y proporciona una visión general de cómo los conceptos funcionan en la práctica, junto con sugerencias para la lectura adicional. Yendo más allá de décadas de mutua desconfianza y animosidad, corporaciones y organizaciones no gubernamentales (ONG) están aprendiendo a cooperar entre sí. Al darse cuenta de que sus intereses están convergiendo, las dos partes...Starting at €8.20
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Building World-Class Companies in Developing Countries (Spanish version)
Khanna, Tarun; Palepu, Krishna G.Article HBS-R0610CStrategySome emerging-market companies compete in several countries, but others sell only at home.Starting at €8.20
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Descubra qué hace vibrar a sus empleados
Sanchez-Runde, Carlos J.; Steers, Richard M.Article ART-1786Leadership and People ManagementCuando las empresas incorporan prácticas de gestión internacionales suelen pasar por alto un componente vital en la dirección y productividad de los empleados: la influencia de la cultura. La investigación sobre la motivación, los valores personales y la actitud respecto al trabajo apenas tiene en cuenta las diferencias culturales. Pero está comprobado que la cultura juega un papel destacado en la comprensión del comportamiento y la satisfacción ...Starting at €8.20