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Alessi: Evolución de una Planta Italiana de Diseño (B)
Collection: HBSP (USA)Ref.: HBS-508S10Published: Sep 2, 2003Format: PDFPages: 8Language: Spanish - Article
Bringing Customers into the Boardroom
Collection: HBSP (USA)Ref.: HBS-R0411D-EPublished: Nov 1, 2004Format: PDFPages: 10Language: English - Article
Preserve the Luxury or Extend the Brand (HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R1101X-EPublished: Jan 1, 2011Format: PDFPages: 5Language: English - Case
The Blonde Salad
Collection: HBSP (USA)Ref.: HBS-515074-EPublished: Jan 9, 2015Format: PDFPages: 25Language: English - Case
Branding Yoga
Collection: HBSP (USA)Ref.: HBS-512025-EPublished: Dec 12, 2011Reviewed: Feb 8, 2013Format: PDFPages: 16Language: English - Case
Alessi: Evolución de una Planta Italiana de Diseño (C)
Collection: HBSP (USA)Ref.: HBS-508S11Published: Sep 2, 2003Reviewed: Feb 2, 2004Format: PDFPages: 9Language: Spanish - Case
Rewarding Loyalty (Spanish version)
Collection: HBSP (USA)Ref.: HBS-510S16Published: Mar 10, 2006Reviewed: Sep 27, 2001Format: PDFPages: 21Language: Spanish - Article
Preserve the Luxury or Extend the Brand (Commentary for HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R1101Z-EPublished: Jan 1, 2011Format: PDFPages: 3Language: English - Teaching Note
Measuring Marketing Performance, Teaching Note
Collection: HBSP (USA)Ref.: HBS-507056-EPublished: Jan 31, 2007Format: PDFPages: 9Language: English - Case
BASF: Co-Creating Innovation (B)
Collection: HBSP (USA)Ref.: HBS-517074-EPublished: Dec 13, 2016Reviewed: Apr 25, 2017Format: PDFPages: 7Language: English