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- Case
Health Care Center for the Homeless: Changing with the Times
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A032-EPublished: Apr 28, 2011Format: PDFPages: 12Language: English - Case
Ten Thousand Villages of Cincinnati: The First Year and Beyond
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A008-EPublished: Jun 10, 2010Format: PDFPages: 15Language: English - Technical Note
El activo y la fortaleza de la marca
Collection: IESE (España)Ref.: MN-363Published: Sep 20, 2007Format: PDFPages: 7Language: Spanish - Technical Note
The Brand: Form, Content, and Management (Portuguese Version, Brazil)
Collection: IESE (España)Ref.: MN-347-PBPublished: Dec 1, 2004Format: PDFPages: 13Language: Portuguese Brasil - Case
Branding Yoga
Collection: HBSP (USA)Ref.: HBS-512025-EPublished: Dec 12, 2011Reviewed: Feb 8, 2013Format: PDFPages: 16Language: English - Technical Note
La identidad de la marca
Collection: IESE (España)Ref.: MN-364Published: Sep 20, 2007Format: PDFPages: 12Language: Spanish - Technical Note
Extensión de la marca
Collection: IESE (España)Ref.: MN-366Published: Sep 20, 2007Format: PDFPages: 9Language: Spanish - Technical Note
Fuentes externas del valor de la marca
Collection: IESE (España)Ref.: MN-365Published: Jun 12, 2007Format: PDFPages: 12Language: Spanish - Technical Note
La comunicación comercial: una posible clasificación
Collection: IESE (España)Ref.: MN-360Published: Mar 13, 2007Format: PDFPages: 12Language: Spanish - Technical Note
El valor de la marca y sistemas de valoración
Collection: IESE (España)Ref.: MN-348Published: Nov 25, 2004Format: PDFPages: 15Language: Spanish