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- Case
Malaysia Airlines: The Marketing Challenge after MH370 and MH17
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A028-EPublished: Jun 1, 2015Reviewed: Jun 1, 2015Format: PDFPages: 14Language: English - Case
Nestlé's Maggi: Pricing and Repositioning a Recalled Product
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A025-EPublished: Jun 9, 2016Reviewed: Jun 7, 2016Format: PDFPages: 9Language: English - Case
Tergasa (A)
Collection: IESE (España)Ref.: M-1294Published: Jun 22, 2012Reviewed: Mar 1, 2018Format: PDFPages: 14Language: Spanish - Case
Laboratorios Alce Brazil: Sales Team Turnover
Collection: IESE (España)Ref.: M-1264-EPublished: Oct 25, 2011Format: PDFPages: 21Language: English - Case
Abadía y santuario de Montserrat: caminando hacia el segundo milenio
Collection: IESE (España)Ref.: M-1302Published: Dec 20, 2012Format: PDFPages: 41Language: Spanish - Case
Laboratorios Alce Brasil: rotación en el equipo de ventas
Collection: IESE (España)Ref.: M-1264Published: Oct 25, 2011Format: PDFPages: 24Language: Spanish - Case
ANFISA: Concern in the Northern Area
Collection: IESE (España)Ref.: M-1253-EPublished: Oct 20, 2011Format: PDFPages: 19Language: English - Teaching Note
Marketing at Nyassa - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B16A004-EPublished: Feb 16, 2016Reviewed: Feb 12, 2016Format: PDFPages: 11Language: English - Case
Ekohealth: Developing Price Structures
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A057-EPublished: Sep 26, 2014Reviewed: Sep 26, 2014Format: PDFPages: 13Language: English - Case
Comedy Nights with Kapil: Maintaining Value Creation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A056-EPublished: Sep 22, 2014Reviewed: Sep 22, 2014Format: PDFPages: 5Language: English