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- Case
The Renault KWID: Disrupting India's Hatchback Market
Collection: Ivey Business School (Canada)Ref.: IVEY-9B17A023-EPublished: Apr 20, 2017Reviewed: Apr 20, 2017Format: PDFPages: 11Language: English - Case
Malaysia Airlines: The Marketing Challenge after MH370 and MH17
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A028-EPublished: Jun 1, 2015Reviewed: Jun 1, 2015Format: PDFPages: 14Language: English - Case
Nestlé's Maggi: Pricing and Repositioning a Recalled Product
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A025-EPublished: Jun 9, 2016Reviewed: Jun 7, 2016Format: PDFPages: 9Language: English - Case
Tiktauli de Corps: A Branding Dilemma
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18A066-EPublished: Dec 7, 2018Reviewed: Dec 7, 2018Format: PDFPages: 13Language: English - Teaching Note
Tiktauli de Corps: A Branding Dilemma - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B18A066-EPublished: Dec 7, 2018Reviewed: Dec 7, 2018Format: PDFPages: 12Language: English - Teaching Note
Brand W: Strategizing for Omni-Channel Retail - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B18A046-EPublished: Jul 16, 2018Reviewed: Sep 7, 2018Format: PDFPages: 12Language: English - Teaching Note
lebua: A Thai Luxury Hotel’s Post-Pandemic Dilemmas - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-W25820-EPublished: Jul 20, 2022Format: PDFPages: 15Language: English - Teaching Note
Marketing at Nyassa - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B16A004-EPublished: Feb 16, 2016Reviewed: Feb 12, 2016Format: PDFPages: 11Language: English - Case
Ekohealth: Developing Price Structures
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A057-EPublished: Sep 26, 2014Reviewed: Sep 26, 2014Format: PDFPages: 13Language: English - Case
Comedy Nights with Kapil: Maintaining Value Creation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A056-EPublished: Sep 22, 2014Reviewed: Sep 22, 2014Format: PDFPages: 5Language: English