Stanford Graduate School of Business (USA)
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University Hospital: The Joint EP/CATH Lab Decision
Wu Gasper,Cindie; Schulman,Kevin; Scheinker, DavidCase SGSB-OIT120-EInformation TechnologiesHealth care management requires careful planning for efficient operations, in an environment where technology, best practices, and patient demands continue to change rapidly. This case study presents an operations management decision at a large academic medical center in response to falling demand for cardiac catheterization (CATH) procedures and growing demand for electrophysiology (EP) procedures, and requires students to consider all angles of...Starting at €8.20
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Beef in Brazil: Shrinking Deforestation While Growing the Industry
Lee, H; Rammohan, SCase SGSB-GS88-EService and Operations ManagementIn June 2009, Greenpeace accused the cattle industry of contributing to deforestation in the Brazilian Amazon. Big brands that bought beef and leather were named as silent partners to the practice. Pressure from Greenpeace and the Brazilian government led to major changes. Meatpackers Bertin, JBS, Marfrig, and Minerva, responsible for one-third of exports, agreed to stop purchasing directly and indirectly from ranches that cleared more forest tha...Starting at €8.20