HBSP (USA)
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Artificial Intelligence for the Real World
Davenport, Thomas H.; Ronanki, RajeevArticle HBS-R1801H-EInformation TechnologiesCognitive technologies are increasingly being used to solve business problems; indeed, many executives believe that AI will substantially transform their companies within three years. But many of the most ambitious AI projects encounter setbacks or fail. A survey of 250 executives familiar with their companies' use of cognitive technology and a study of 152 projects show that companies do better by taking an incremental rather than a transformati...Starting at €8.20
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Artificial Intelligence for the Real World (Spanish version)
Davenport, Thomas H.; Ronanki, RajeevArticle HBS-R1801HInformation Technologiesautomating business processes (typically back-office administrative and financial activities), gaining insight through data analysis, and engaging with customers and employees. To get the most out of AI, firms must understand which technologies perform what types of tasks, create a prioritized portfolio of projects based on business needs, and develop plans to scale up across the company.Starting at €8.20
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How Generative AI Can Augment Human Creativity
Eapen, Tojin T; Finkenstadt, Daniel J; Folk, Josh; Venkataswamy, LokeshArticle HBS-R2304C-EInformation TechnologiesThere is tremendous apprehension about the potential of generative AI-technologies that can create new content such as text, images, and video-to replace people in many jobs. But one of the biggest opportunities generative AI offers is to augment human creativity and overcome the challenges of democratizing innovation. In the past two decades, companies have used crowdsourcing and idea competitions to involve outsiders in the innovation process. ...Starting at €8.20