HBSP (USA)
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Whole of Enterprise: An Atomic E-Business Model
Weill, Peter; Vitale, Michael R.Book Chapter HBS-4949BC-EInformation TechnologiesThe use of multiple business models across an organization can create confusion among customers, who may be required to navigate not just different computer systems, but also different ways of doing business. This chapter describes the benefits of adopting an integrated whole-of-enterprise e-business model. This chapter is excerpted from "Place to Space: Migrating to eBusiness Models."Starting at €8.20
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Artificial Intelligence for the Real World
Davenport, Thomas H.; Ronanki, RajeevArticle HBS-R1801H-EInformation TechnologiesCognitive technologies are increasingly being used to solve business problems; indeed, many executives believe that AI will substantially transform their companies within three years. But many of the most ambitious AI projects encounter setbacks or fail. A survey of 250 executives familiar with their companies' use of cognitive technology and a study of 152 projects show that companies do better by taking an incremental rather than a transformati...Starting at €8.20
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Social Networks: The Portals of Web 2.0
Bradley, Stephen P.; Bartlett, NancyCase HBS-708488-EInformation TechnologiesSocial networks have evolved into influential, compelling and persuasive systems, the portals of Web 2.0 and one of the most powerful media phenomena in 2008. This note provides a brief background and description of various social network sites including MySpace, Facebook, and YouTube. We also discuss recent trends and strategies stemming from the social network phenomena including widgets and online advertising.Starting at €8.20
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American Hospital Supply Corporation: Sistema ASAP (B)
Vitale, Michael R.Case HBS-113S02Information TechnologiesUn resumen breve de fuentes publicadas de eventos entre el tiempo del caso (A) y mediados de 1985.Starting at €5.74
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Frontier Airlines, Inc. (B) (Spanish Version)
Vitale, Michael R.Case HBS-114S19Information TechnologiesDescribe eventos en Frontier desde el momento de la caja (A) a finales de 1985. Una descripción breve de las regulaciones sobre el uso de sistemas informatizados de reserva también se incluye.Starting at €5.74
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Frontier Airlines, Inc. (A) (Spanish version)
Vitale, Michael R.Case HBS-119S11Information TechnologiesFrontier, once a relatively small regional carrier, expanded rapidly after deregulation of the airline industry. By 1982 it found further growth difficult, due in part to its rivals' aggressive--and, according to Frontier, unfair--use of their computer reservations systems. Describes Frontier's current systems and its strategy for future systems. Frontier Airlines, Inc. (B) provides a follow-up.Starting at €8.20
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Artificial Intelligence for the Real World (Spanish version)
Davenport, Thomas H.; Ronanki, RajeevArticle HBS-R1801HInformation Technologiesautomating business processes (typically back-office administrative and financial activities), gaining insight through data analysis, and engaging with customers and employees. To get the most out of AI, firms must understand which technologies perform what types of tasks, create a prioritized portfolio of projects based on business needs, and develop plans to scale up across the company.Starting at €8.20