HBSP (USA)
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What Smart Companies Know About Integrating AI
Palumbo, Silvio; Edelman, DavidArticle HBS-R2304J-EInformation TechnologiesAI has the power to gather, analyze, and utilize enormous volumes of individual customer data to achieve precision and scale in personalization. The experiences of Mercury Financial, CVS Health, and Starbucks debunk the prevailing notion that extracting value from AI solutions is a technology-building exercise. That thinking holds companies back from capturing the power of AI. They needn't build it; they just have to properly integrate it into a ...Starting at €8.20
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Teaming Up to Crack Innovation and Enterprise Integration
Cash, James I., Jr.; Earl, Michael J.; Morison, RobertArticle HBS-R0811F-EInformation TechnologiesThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. In the continuing quest for business growth, many CEOs are turning to their CIOs and IT organizations because technology is absolutely essential to two compelling sources of growth: innovation and enterprise integration. The speed of innovation often depends on the...Starting at €8.20