HBSP (USA)
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Mrs. Fields, Inc. - 1993
Applegate, Lynda M.; Pearlson, Keri; Purchia, Randi WadeCase HBS-110S12Information TechnologiesUna recopilación de prensa señala que detalle los cambios en el control y la gestión iniciada por la compañía.Starting at €8.20
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ERP and Web-enabled IT (Spanish version)
Nolan, Richard L.; Porter, Kelley; Akers, ChristinaCase HBS-302S26Information TechnologiesIn a seven-year process, Cisco built its strategic I-Net. Beginning in 1994, Cisco completely replaced its back-office legacy systems. At that time, the company standardized Internet protocols. In addition, the company shifted strategic focus from IT back-office applications to front-office applications. After ERP (enterprise resource planning), the company spent the next two years electronically connecting with customers. A rewritten version of ...Starting at €8.20
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Teaming Up to Crack Innovation and Enterprise Integration
Cash, James I., Jr.; Earl, Michael J.; Morison, RobertArticle HBS-R0811F-EInformation TechnologiesThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. In the continuing quest for business growth, many CEOs are turning to their CIOs and IT organizations because technology is absolutely essential to two compelling sources of growth: innovation and enterprise integration. The speed of innovation often depends on the...Starting at €8.20