HBSP (USA)
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Managing Customer Profitability at the MGM Grand Hotel (Spanish version)
Campbell, Dennis; Martinez-Jerez, F. Asis; Epstein, Marc J.; Bellin, JoshuaCase HBS-113S07Information TechnologiesThe MGM Grand Hotel in Las Vegas had detailed information on loyal gaming customers, but could its information systems also be tailored to nongaming customers? As the nongaming business sectors became increasingly profitable both at the MGM Grand and in Las Vegas generally, understanding the nongaming customers appeared to be of critical importance to the continuing growth of the resort.Starting at €8.20
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Prodigy Network: Democratizing Real Estate Design and Financing, Teaching Note
Lakhani, Karim R.; Friar, GretaTeaching Note HBS-615045-EInformation TechnologiesTeaching note for case 614064.Starting at €0.00
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Slots, Tables, and All that Jazz: Managing Customer Profitability at the MGM Grand Hotel, Teaching Note
Campbell, Dennis; Martinez-Jerez, F. AsisTeaching Note HBS-107072-EInformation TechnologiesTeaching note to 106029.Starting at €0.00
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Prodigy Network: Democratizing Real Estate Design and Financing
Lakhani, Karim R.; Hutter, Katja; Friar, GretaCase HBS-614064-EInformation TechnologiesThis case follows Rodrigo Nino, founder and CEO of commercial real estate development company Prodigy Network, as he develops an equity-based crowdfunding model for small investors to access commercial real estate in Colombia, then tries out the model in the U.S. U.S. regulations, starting with the Securities Act of 1933, effectively barred sponsors from soliciting small investors for large commercial real estate. However, the JOBS Act of 2013 lo...Starting at €8.20