HBSP (USA)
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La retirada audaz
Adner, Ron; Snow, Daniel C.Article HBS-R1003EInformation TechnologiesUna nueva tecnología superior emerge en el horizonte, amenazando su negocio existente. ¿Se esfuerza por hacer una transición sin problemas al mismo o, tal vez, intenta luchar y derrotarlo? Ambas respuestas pueden perder estrategias. Una tercera frecuencia superior, opción, es una de "retiro negrita", con lo cual sus cedes empresa más de mercados establecida a la nueva tecnología, dominante y en lugar perseguir el posiciones menos vulnerables - no...Starting at €8.20
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Beware of Old Technologies' Last Gasps
Snow, Daniel C.Article HBS-F0801B-EInformation TechnologiesWhen a new technology appears, the old one experiences a sudden leap in performance. Whether you are an old- or a new-technology company, understanding how that phenomenon works can help you win during this critical transition period.Starting at €8.20
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Managing Customer Profitability at the MGM Grand Hotel (Spanish version)
Campbell, Dennis; Martinez-Jerez, F. Asis; Epstein, Marc J.; Bellin, JoshuaCase HBS-113S07Information TechnologiesThe MGM Grand Hotel in Las Vegas had detailed information on loyal gaming customers, but could its information systems also be tailored to nongaming customers? As the nongaming business sectors became increasingly profitable both at the MGM Grand and in Las Vegas generally, understanding the nongaming customers appeared to be of critical importance to the continuing growth of the resort.Starting at €8.20
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Slots, Tables, and All that Jazz: Managing Customer Profitability at the MGM Grand Hotel, Teaching Note
Campbell, Dennis; Martinez-Jerez, F. AsisTeaching Note HBS-107072-EInformation TechnologiesTeaching note to 106029.Starting at €0.00
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AtekPC Project Management Office
McFarlan, F. Warren; Hupp, John; Kell, MarkCase HBS-308049-EInformation TechnologiesPresents one company's efforts to implement a project management organization, or PMO, and the challenges they faced in doing so. Issues brought out in the case include defining the PMO's purpose and mission, the structure and governance of the PMO, and hStarting at €8.20
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AtekPC Project Management Office (Spanish version)
McFarlan, F. Warren; Hupp, John; Kell, MarkCase HBS-308S52Information TechnologiesPresents one company's efforts to implement a project management organization, or PMO, and the challenges they faced in doing so. Issues brought out in the case include defining the PMO's purpose and mission, the structure and governance of the PMO, and how to successfully implement it in what appears to be a resistant culture. John Strider, AtekPC's chief information officer (CIO), had strong convictions that the PMO-light model was the way to g...Starting at €8.20
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Bold Retreat: A New Strategy for Old Technologies
Adner, Ron; Snow, Daniel C.Article HBS-R1003E-EInformation TechnologiesA superior new technology emerges on the horizon, threatening your existing business. Do you strive to make a seamless transition to it or, perhaps, try to fight and defeat it? Both of those responses can be losing strategies. A third, frequently superior, option is one of "bold retreat," whereby your company cedes most of the established market to the new, dominant technology and instead pursues less vulnerable positions - not as a "turn tail an...Starting at €8.20
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The AtekPC Project Management Office, Teaching Note
McFarlan, F. Warren; Soule, Deborah; Kell, Mark; Hupp, JohnTeaching Note HBS-809077-EInformation TechnologiesTeaching Note for [308049].Starting at €0.00