HBSP (USA)
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GHN and AhaMove: Last-Mile Delivery in Vietnam
Ferreira, Kris; Goh, Joel; Lau, Dawn; Phan, TuanCase HBS-619051-EInformation TechnologiesStarting at €8.20
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Managing Customer Profitability at the MGM Grand Hotel (Spanish version)
Campbell, Dennis; Martinez-Jerez, F. Asis; Epstein, Marc J.; Bellin, JoshuaCase HBS-113S07Information TechnologiesThe MGM Grand Hotel in Las Vegas had detailed information on loyal gaming customers, but could its information systems also be tailored to nongaming customers? As the nongaming business sectors became increasingly profitable both at the MGM Grand and in Las Vegas generally, understanding the nongaming customers appeared to be of critical importance to the continuing growth of the resort.Starting at €8.20
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A Better Way to Onboard AI
Babic, Boris; Chen, Daniel L.; Evgeniou, Theodoros; Fayard, Anne-LaureArticle HBS-R2004C-EInformation TechnologiesIn a 2018 Workforce Institute survey of 3,000 managers across eight industrialized nations, the majority of respondents described artificial intelligence as a valuable productivity tool. But respondents to that survey also expressed fears that AI would taStarting at €8.20
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Slots, Tables, and All that Jazz: Managing Customer Profitability at the MGM Grand Hotel, Teaching Note
Campbell, Dennis; Martinez-Jerez, F. AsisTeaching Note HBS-107072-EInformation TechnologiesTeaching note to 106029.Starting at €0.00
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When Machine Learning Goes Off the Rails
Babic, Boris; Glenn Cohen, I; Evgeniou, Theodoros; Gerke, SaraArticle HBS-R2101F-EInformation TechnologiesProducts and services that rely on machine learning-computer programs that constantly absorb new data and adapt their decisions in response-don't always make ethical or accurate choices. Sometimes they cause investment losses, for instance, or biased hiring or car accidents. And as such offerings proliferate across markets, the companies creating them face major new risks. Executives need to understand and mitigate the technology's potential down...Starting at €8.20