HBSP (USA)
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ERP and Web-enabled IT (Spanish version)
Nolan, Richard L.; Porter, Kelley; Akers, ChristinaCase HBS-302S26Information TechnologiesIn a seven-year process, Cisco built its strategic I-Net. Beginning in 1994, Cisco completely replaced its back-office legacy systems. At that time, the company standardized Internet protocols. In addition, the company shifted strategic focus from IT back-office applications to front-office applications. After ERP (enterprise resource planning), the company spent the next two years electronically connecting with customers. A rewritten version of ...Starting at €8.20
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Algorithms Need Managers, Too
Luca, Michael; Kleinberg, Jon; Mullainathan, SendhilArticle HBS-R1601H-EInformation TechnologiesAlgorithms tend to be myopic. They focus on the data at hand--which often pertains just to short-term outcomes. Algorithms are powerful predictive tools, but they can run amok when not applied properly. Consider what often happens with social media sites. Today many use algorithms to decide which ads and links to show users. But when these algorithms focus too narrowly on maximizing click-throughs, sites quickly become choked with low-quality con...Starting at €8.20