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Trabajo de vida: Kenneth Cole
Cole, Kenneth; Beard, AlisonArticle HBS-R1112MKnowledge and CommunicationHBR diseñador de moda Kenneth Cole entrevistas en una carrera que ha combinado el trabajo, la familia y el activismo comunitario.Starting at €8.20
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Trabajo de vida: Kareem Abdul-Jabbar
Abdul-Jabbar, Kareem; Beard, AlisonArticle HBS-R1201QKnowledge and CommunicationKareem Abdul-Jabbar, uno de los centros de la mayoría de los célebres de la historia del baloncesto, se ha convertido en un exitoso escritor, historiador y cineasta.Starting at €8.20
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We Can't Recall Logos We See Every Day
Castel, Alan; Beard, AlisonArticle HBS-F1506B-EMarketingThough the Apple logo is ubiquitous, 99 out of 100 people can't draw it from memory. The reason? Our brains don't burden us with information we don't think we'll need.Starting at €8.20
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Life's Work: Neil deGrasse Tyson
Tyson, Neil deGrasse; Beard, AlisonArticle HBS-R1601L-EKnowledge and CommunicationThe astrophysicist on balancing his TV career with his day job and why no one could dissuade him from a career in science.Starting at €8.20
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Life's Work: An Interview with Dean Koontz
Koontz, Dean; Beard, AlisonArticle HBS-R2002N-EKnowledge and CommunicationDean Koontz is one of the world's most prolific and best-selling writers, with more than 120 novels to his name. During a difficult childhood, books were his refuge, so he has devoted his life--from 6:30 am to dinnertime, six days a week, for the past five decades--to creating fictional worlds across a range of genres for his devoted readers.Starting at €8.20
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The Dragonfly Project: Team G: The Chinese Embassy to the United States
Giacomini, Aurélia; Serra Parri, Fernando; de la Cierva, YagoCase DPO-793-EBusiness Ethics and Corporate Social Responsibility, Information Technologies, Knowledge and CommunicationIn 2010, Google decided to suspend the version of its search engine that was operating in China, due to accusations of collusion with an authoritarian government, which censored searches based on ideological and political criteria. Eight years later, the American company - which had changed its name to Alphabet - began secret negotiations with the Chinese government, to return with a government-approved version known as the "Dragonfly Project." ...Starting at €8.20
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The Dragonfly Project: Team C: Google Employees
Giacomini, Aurélia; Serra Parri, Fernando; de la Cierva, YagoCase DPO-789-EBusiness Ethics and Corporate Social Responsibility, Information Technologies, Knowledge and CommunicationIn 2010, Google decided to suspend the version of its search engine that was operating in China, due to accusations of collusion with an authoritarian government, which censored searches based on ideological and political criteria. Eight years later, the American company - which had changed its name to Alphabet - began secret negotiations with the Chinese government, to return with a government-approved version known as the "Dragonfly Project." ...Starting at €8.20
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Spread Too Thin (HBR Case Study and Commentary)
Beard, AlisonArticle HBS-R1706N-EKnowledge and CommunicationA TV producer struggles to balance the demands of three hit shows--and dreams of a new one. This fictional case study features expert commentary by Sarah Barnett and Melissa James Gibson. This HBR Case Study includes both the case and the commentary. For teaching purposes, this reprint is also available in two other versions: case study-only, reprint R1706X, and commentary-only, R1706Z.Starting at €8.20
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Life's Work: Trevor Noah
Noah, Trevor; Beard, AlisonArticle HBS-R1805M-EKnowledge and CommunicationThe host of "The Daily Show" on Comedy Central talks about getting that job, managing the transition, what he looks for in new hires, how he avoids burnout, and preparing to go onstage.Starting at €8.20
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El proyecto Dragonfly: equipo E: ONG defensoras de la libertad de expresión
Giacomini, Aurélia; Serra Parri, Fernando; De la Cierva Álvarez de Sotomayor, Santiago CarlosCase DPO-791Business Ethics and Corporate Social Responsibility, Information Technologies, Knowledge and CommunicationEn 2010 Google decidió suspender la versión limitada de su motor de búsqueda operativo en China por las acusaciones de connivencia con un gobierno autoritario que censuraba las búsquedas con criterios ideológicos y políticos. Ocho años después, la compañía norteamericana -que había cambiado su nombre a Alphabet- comenzó negociaciones secretas con el Gobierno chino para volver a ese país con una versión intervenida por el Gobierno: el proyecto Dra...Starting at €8.20