IESE (España)
- Article
Haga de su empresa una institución respetada
Collection: IESE (España)Ref.: ART-2820Published: Mar 15, 2016Format: PDFPages: 8Language: Spanish - Article
Transforming Companies Into Respected Institutions
Collection: IESE (España)Ref.: ART-2820-EPublished: Mar 15, 2016Format: PDFPages: 8Language: English - Technical Note
New Ways to Answer Old Questions: Conjoint Analysis Takes the Guesswork Out of Pharmaceutical Marketing Decisions
Collection: IESE (España)Ref.: MN-284-EPublished: Sep 15, 1993Format: PDFPages: 10Language: English - Technical Note
Nuevas formas de responder a las viejas preguntas: El análisis conjunto elimina la aleatoriedad de las decisiones de marketing del sector farmacéutico
Collection: IESE (España)Ref.: MN-284Published: Sep 15, 1993Format: PDFPages: 10Language: Spanish