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Human-Centered Service Design (Spanish version)
Buell, Ryan W.; Otazo, AndrewCase HBS-617S03Service and Operations ManagementTeach this case online with new suggestions added to the Teaching Note. This case study includes mandatory video elements, which are integrated into the pre-class assignment for students and the classroom teaching plan for instructors. Information on how to access and use these multimedia components is included in the Teaching Note. The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and pr...Starting at €8.20
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Breakfast at the Paramount (Spanish version)
Buell, Ryan W.Case HBS-617S18Service and Operations ManagementA multimedia version of this case is also available (#617702). The Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). The Paramount is a 44-seat diner on Charles Street in the Beacon Hill neighborhood of Boston. A frequent "Best of Boston" award winner, the restaurant is a perennial favorite among locals and tourists, particularly for brunch on the weekends...Starting at €8.20
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Whole Foods: The Path to 1,000 Stores
Drake, David; Buell, Ryan W.; Barton, Melissa; Jones, Taylor; Keverian, Katrina; Stock, JeffreyCase HBS-615019-EService and Operations ManagementThe case examines the operations strategy of Whole Foods, one of the largest natural grocery chains in the United States. In late 2013, Whole Foods was expanding rapidly, with a publicly-stated goal of growing from 351 to 1,000 domestic stores by 2022. It was also engaged in a strategic initiative to combat "food deserts" - areas with limited access to affordable and nutritious food. In pursuit of these initiatives, the company's rapid entry into...Starting at €8.20
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Breakfast at the Paramount
Buell, Ryan W.Case HBS-617011-EService and Operations ManagementA multimedia version of this case is also available (#617702). The Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). The Paramount is a 44-seat diner on Charles Street in the Beacon Hill neighborhood of Boston. A frequent "Best of Boston" award winner, the restaurant is a perennial favorite among locals and tourists, particularly for brunch on the weekends...Starting at €8.20
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Train Whistle in the Tiger Reserve (Spanish version)
Buell, Ryan W.; Raman, Ananth; Muthuram, VidhyaCase HBS-617S09Service and Operations ManagementCelebrated as one of the world's premiere luxury hotel brands, Oberoi Hotels attracts and serves some of the most quality sensitive guests in the world. The case considers the challenge of how an organization, with a standardized service model, can repeatedly delight customers whose expectations grow with every interaction. To explore this question, the case details the design elements of Oberoi's complex service operation, including its approa...Starting at €8.20
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IDEO: Human-Centered Service Design
Buell, Ryan W.; Otazo, AndrewCase HBS-615022-EService and Operations ManagementTeach this case online with new suggestions added to the Teaching Note. This case study includes mandatory video elements, which are integrated into the pre-class assignment for students and the classroom teaching plan for instructors. Information on how to access and use these multimedia components is included in the Teaching Note. The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and pr...Starting at €8.20
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Compass Group: The Ascension Health Decision
Buell, Ryan W.Case HBS-615026-EService and Operations ManagementIn 2012, Compass Group (Compass) was on the verge of closing a $2 billion deal with Ascension Health (Ascension), one of the largest healthcare systems in the United States. Under the deal, Compass would provide foodservice management and cleaning services for 86 of Ascension's hospitals. Compass employs a "sectorized" approach to deliver service through a portfolio of focused brands, each of which targets focused groups of customers with specifi...Starting at €8.20
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Oberoi Hotels: Train Whistle in the Tiger Reserve
Buell, Ryan W.; Raman, Ananth; Muthuram, VidhyaCase HBS-615043-EService and Operations ManagementCelebrated as one of the world's premiere luxury hotel brands, Oberoi Hotels attracts and serves some of the most quality sensitive guests in the world. The case considers the challenge of how an organization, with a standardized service model, can repeatedly delight customers whose expectations grow with every interaction. To explore this question, the case details the design elements of Oberoi's complex service operation, including its approa...Starting at €8.20
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Customer Compatibility Exercise
Buell, Ryan W.Case HBS-616043-EService and Operations ManagementStarting at €8.20
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Zameer Kassam Fine Jewelry: Engaging Clients
Buell, Ryan W.; Klopfenstein, AmyCase HBS-621043-EService and Operations ManagementZameer Kassam Fine Jewelry (ZKFJ) designs custom engagement rings that tell the story of a couple's relationship. The case describes the company's process for engaging clients, which has historically been a relatively offline, high-touch experience. ObligStarting at €8.20