IESE (España)
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Zurich Financial Services (UKISA) India Programme: Creating value through corporate community involvement
Farmer M.; Mair, JohannaCase DG-1447-EStrategyThis case describes the evolution of a community affairs initiative called the India Programme, run by the Zurich Financial Services (UKISA) Community Trust. ZFS (UKISA) is UK-based and specialises in general insurance and life assurance. It is part of the Zurich Financial Services group of companies, headquartered in Switzerland, and was formed in 2000 after the completion of the merger between Zurich Insurance of Switzerland and the UK-based in...Starting at €8.20