Ivey Business School (Canada)
-
Samsung Electronics (A): Entering India
Sumit Chakraborty; Sushil K. Sharma; Sougata RayCase IVEY-9B06M034-EEntrepreneurship, StrategySamsung Electronics (Samsung) managing director had presented the new management philosophy for achieving leadership in a global market. The three-part strategy would prioritize quality, globalization, and multifaceted integration, in that order. After a restructuring effort, Samsung had emerged as a leader in the global electronics industry. Now, considering the new management philosophy and several other factors, the managing director faced the...Starting at €8.20
-
Child in Need Institute: Non-Profit or Hybrid
Anjan Ghosh; Sougata Ray; Indranil BiswasCase IVEY-9B13M055-EEntrepreneurship, StrategyAWARD WINNING CASE - Inclusive Business Models Award, 2013 European Foundation for Management Development (EFMD) Case Writing Competition and Best case, 2012 ISB-Ivey Global Case Competition. In February 2009, the additional director at the Child In Need Institute (CINI) received the most challenging assignment that CINI’s board of governors had ever given him — to prepare a comprehensive proposal recommending whether the organization should cont...Starting at €8.20
-
Manik Distribution Agency: An Existential Challenge - Teaching Note
Sapna Popli; Bikramjit Rishi; Lovesh JethwaniTeaching Note IVEY-W33393-EMarketing, StrategyTeaching note for product W33392.Starting at €0.00
-
Caribbean Information and Credit Rating Services (A)
Venkataraman Sankaranarayanan; Sougata RayCase IVEY-9B14M082-EEntrepreneurship, StrategyThe Caribbean Information and Credit Rating Services (CariCRIS) cases depict the strategic dynamics of setting up a first-of-its-kind international venture by an Indian credit rating agency in an emerging market. The cases trace the institutional and market development challenges in the evolution of this international joint venture (IJV) in a multi-country setting in the Caribbean and the strategic dilemmas faced by the expatriate chief executive...Starting at €8.20
-
Caribbean Information and Credit Rating Services (B)
Venkataraman Sankaranarayanan; Sougata RayCase IVEY-9B14M084-EEntrepreneurship, StrategyThis is a supplement to case (A) 9B14M082.The CariCRIS cases depict the strategic dynamics and market entry challenges of setting up a first-of-its-kind venture by an Indian credit rating agency in a multi-country setting in the Caribbean. While Case (A) focuses on pre-market launch strategic dilemmas, Case (B) traces the continuing obstacles to the firm’s market development subsequent to its launch and the critical issues that confront the manag...Starting at €5.74
-
Manik Distribution Agency: An Existential Challenge
Sapna Popli; Bikramjit Rishi; Lovesh JethwaniCase IVEY-W33392-EMarketing, StrategyMr. Dharamdas Desai was running a distribution agency in Madhopura, a town in the state of Madhya Pradesh, India. He asked his son, Paresh, to analyze the business’s financial situation. Paresh found that the business’s post COVID compound annual growth rate was around 4 per cent and the operating profits had also declined. Paresh looked at the business situation and wanted to revamp the business strategically. Paresh came out with three alternat...Starting at €8.20
-
Café Niloufer: Exploring Potential Growth Alternatives - Teaching Note
Bikramjit Rishi; Vinit DaniTeaching Note IVEY-W33645-EMarketing, StrategyTeaching note for product W33644.Starting at €0.00
-
Paytm: Facing a Targeting Dilemma in a Competitive Market - Teaching Note
Harvinder Singh; Bikramjit Rishi; Rahul Batra; Rohith K RTeaching Note IVEY-W27744-EMarketing, StrategyTeaching note for product W27743.Starting at €0.00
-
Samsung Electronics (B): In India
Sumit Chakraborty; Sushil K. Sharma; Sougata RayCase IVEY-9B06M035-EEntrepreneurship, StrategyIn part A of this case, Samsung's managing director had to decide whether Samsung should enter the Indian market. Now, three years later, he was ready to relinquish the position. The three years had been very successful and the managing director was promoted to vice-president of global sales and marketing of display products. One of the first decisions facing the new managing director as he takes the position is what type of products Samsung shou...Starting at €5.74
-
Café Niloufer: Exploring Potential Growth Alternatives
Bikramjit Rishi; Vinit DaniCase IVEY-W33644-EMarketing, StrategyIn February 2022, Café Niloufer, based in Hyderabad, India, was contemplating transforming its product lines of Irani tea, onion samosas, and Osmania biscuits, to grow its customer base over several other competitive brands. Anumula Shashank, Café Niloufer’s managing director, wanted to update the brand by strengthening their product portfolio to meet the needs of new-age consumers. Cafes/lounges that provided a variety of beverages were projecte...Starting at €8.20