Ivey Business School (Canada)
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When There Is No Will, Is There a Way
Rajiv Agarwal; Samish DalalCase IVEY-9B13C006-ELeadership and People Management, StrategyThis case examines the mindset of a father who faces a complex situation when his adult son, who works with him in the family business in India, begins pressuring him to make a will. The father’s thought processes are revealed as he tries to understand the reasons behind his son’s motivation. The case explores the issue from the father’s point of view. It examines his hesitation to make a will and the points in favour of doing so.Starting at €8.20
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Indian Steel Limited: Tri-Party Negotiation - The Seller (B)
Samish Dalal; Rajiv AgarwalCase IVEY-9B14C006-EEntrepreneurship, Leadership and People Management, StrategyThis case presents a role play between a buyer, seller and consultant. In January 2012, India Steel Ltd., a successful, family-owned, mid-sized steel manufacturing company headquartered in India but with agents in Europe, the United States and some parts of the Middle East, is about to enter into a negotiation to buy a steel plant owned by Swedish Steel AB, a large Swedish steel company with more than 7,000 employees working in nine production fa...Starting at €5.74
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Pramanik Containers and the Bottleneck Challenge (A)
Rajiv AgarwalCase IVEY-9B12E014-EEntrepreneurship, Information Technologies, Service and Operations Management, StrategyIn 2010, a recent business graduate tries to resolve a constant bottleneck in the printing department of the family business. The two-part case discusses the issues of identifying the need for relevant information and then discusses the staff’s resistance to change and how these objections were handled and overcome. This pair of cases seeks to identify the pressures faced by small businesses, along with the task of managing the various stakeholde...Starting at €8.20
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West Ham United Football Club’s Olympic Stadium Move
Matthew Thomson; Neil BendleCase IVEY-9B11A030-EMarketing, StrategyWest Ham United was an English football (soccer) team that competed to win the right to move its games to the stadium being constructed for the 2012 London Olympics. It secured financial support from the local government and the backing of U.K. athletics. West Ham’s rival bidder, Tottenham Hotspurs, presented a strong business case for the move and required no public support. West Ham, despite this, won the right to move. The case focuses on ensu...Starting at €8.20
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Balaji Wafers Taking the Pepsi Challenge - Teaching Note
Rajiv Agarwal; Ashita AggarwalTeaching Note IVEY-8B18M145-EStrategyTeaching note for product 9B18M145.Starting at €0.00
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Major League Baseball: Strategy Calibration in Light of COVID-19 - Teaching Note
Pavan Munaganti; Skyler King; Matthew Thomson; Andrew PerkinsTeaching Note IVEY-W29950-EMarketing, StrategyTeaching note for product W29949.Starting at €0.00
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Mountain Equipment Co-op: The Private Label Strategy
Matthew Thomson; Ken MarkCase IVEY-9B12A028-EMarketing, StrategyMountain Equipment Co-op (MEC) is a well-known Canadian retailer of outdoor clothing and equipment. While it stocks a range of branded products in its stores, a key source of profits is its private-label line. The challenge MEC faces is how to continue to develop and launch innovative private-labeled products while recognizing that they may be direct competitors of MEC’s assortment of global brands. MEC needs to develop its line-up without being ...Starting at €8.20
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For Earth Inc.: Launching the Force Engine and Fuel Conditioner in Canada
Matthew Thomson; Ken MarkCase IVEY-9B11A027-EEntrepreneurship, Marketing, StrategyIn 2010, an entrepreneur is trying to enter the fuel additives market in Canada by marketing a product called Force For Earth (FFE) Fuel and Engine Conditioner. FFE is made in the United States and the entrepreneur has the Canadian license for the product. Unlike the products of many competitors in North America, FFE has been proven to deliver the stated benefits, but the entrepreneur’s dilemma is that every other product in the market claims to ...Starting at €8.20
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The Cinnamon Case: Sales Negotiation (Role Play) - (A) The Seller
Samish Dalal; Rajiv AgarwalCase IVEY-9B12C046A-ELeadership and People Management, StrategyThe case presents a role play between a buyer and a seller who must negotiate a price for a perishable but rare commodity. The case covers the dilemma faced by buyers and sellers when they are in possession of limited information but must still attempt to negotiate a best-case scenario for themselves. This case involves the seller and is used with The Cinnamon Case: Sales Negotiation (Role Play) - (B) The Buyer.Starting at €8.20
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Pepsi Canada: The Pepsi Refresh Project
Matthew Thomson; Ken MarkCase IVEY-9B11A039-EEntrepreneurship, Marketing, StrategyPepsi Canada has developed and launched the Refresh Project, a campaign to fund socially beneficial ideas developed by individuals, businesses, and non-profit organizations. Each cycle — approximately two months in duration — will see interested parties submit ideas. Pepsi Canada relies on visitors to its website, www.refreshingeverything.ca, to vote on the best ideas. During every cycle, approximately $1 million is available for distribution. Wh...Starting at €8.20