IESE (España)
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Chemblog, A.G. (C) - Nota del instructor
Cugueró-Escofet, Natàlia; Rosanas, Josep MariaTeaching Note CT-25Accounting and ControlLa nota del instructor del caso "Chemblog, A.G. (C)" permite al profesor dar las pautas para tratar el documento en clase. En general, se puede dar para ilustrar temas de precios de trasferencia como herramienta básica para distribuir los beneficios de la empresa en su conjunto entre dos unidades que venden y compran dicho producto. También se puede dar después de los casos A y B, ya que los tres casos tratan todos los problemas que pueden encont...Starting at €0.00
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MCO Insurance - Nota del instructor
Pin Arboledas, José Ramón; Stein, Guido; Cuadrado, MartaTeaching Note DPOT-66Innovation and Change, Leadership and People ManagementEl caso MCO Insurance tiene por objeto analizar la técnica de evaluación 360º desde un doble punto de vista: individual y organizativo. Para el primer objetivo contiene las evaluaciones de diferentes directivos de la empresa y su reacción ante ellas. De nuevo a finales de 2012, se recibió de la casa matriz la instrucción para realizar un nuevo ejercicio de feedback 360º. En esta ocasión, el colectivo que sería evaluado era de nuevo el de subdire...Starting at €0.00
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Andrés Cardó en el Grupo Prisa - Nota del instructor
Stein, Guido; Ortiz, AlbertoTeaching Note DPOT-86Innovation and Change, Leadership and People Management, StrategyAndrés Cardó, consejero delegado de PRISA Radio, es licenciado en Economía y diplomado en Humanidades por la Universidad Pontificia Católica de Perú. Estudió Finanzas en el Programa de Alta Dirección de la Escuela Superior de Administración de Negocios (ESAN) de Lima. Lleva 25 años en PRISA, toda su carrera desde que empezó el Executive MBA del IESE en 1988 en Madrid. Antes había trabajado en Petróleos del Perú y en un grupo textil catalán de la ...Starting at €0.00
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Innovis Telecom: Entrepreneurial Internationalization - Teaching Note
Ariño, Africa; Tatarinov, KatherineTeaching Note SMT-116-EDecision Analysis, Service and Operations Management, StrategyInnovis was a telecom services start-up founded in 2010 in India. Due to certain government regulations banning the import of telecom equipment from China, Innovis managers saw that the survival of the company was at risk and that it would have a greater competitive advantage if it were to provide its services in countries outside India. Within the first five years of its existence, and with limited resources, the company had already expanded to ...Starting at €0.00
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Chemblog, A.G. (A and B) - Teaching Note
Cugueró-Escofet, Natàlia; Rosanas, Josep MariaTeaching Note CT-24-EAccounting and ControlChemblog case A can be studied on its own in one session, or in combination with case B, both in the same session. The aim is to address the concepts of goal congruence, control systems, and decentralization between subsidiaries and parent. The teaching objective is to study whether an investment is desirable and under what conditions, and to analyze the goal congruence of subsidiaries and parent in a decentralized group.Starting at €0.00
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Abbey Road Studios (A) - Teaching Note
García-Castro, RobertoTeaching Note ADT-36-EDecision AnalysisThis case analyzes the option value of investing in the production and commercialization of an artist's second album. It briefly covers current facts about the music industry, including digital distribution, the emergence of new models, and the transformation of traditional record studios.Starting at €0.00
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Galenicum Health: La aventura de convertirse en una empresa farmacéutica global - Nota del instructor
Soler, Edi; Vázquez- Dodero, Juan CarlosTeaching Note ASNT-16Corporate Governance, Decision Analysis, StrategyGalenicum Health fue uno de los primeros importadores de principios activos de la industria farmacéutica mercado español. Sus clientes eran empresas españolas que adquirirían el API de Galenicum y desarrollaban el fármaco (FDF), comercializándolo con su propia marca (medicamento genérico). Poco a poco, Galenicum fue codesarrollando fármacos con otros laboratorios e, incluso, subcontratando su fabricación (contract manufacturing), aumentando así s...Starting at €0.00
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HP 3D Printing - Teaching Note
Jané, JoanTeaching Note PT-77-EInnovation and Change, Leadership and People Management, Service and Operations Management, StrategyIn the eighties, HP opened a small production center in Spain, specifically in Sant Cugat, near Barcelona. Starting with 30 employees, over the next 27 years it grew to having a workforce of around 2,000. The site built up its own campus and became the leading knowledge and multi-business center for HP Printing & Computing in Europe, the world leader in large format printing (LFP) and an important reference in Research and Development (R&D). When...Starting at €0.00
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Icelandair (A, B, C, D y E) - Teaching Note
Mitchell, Jordan; Sigurjonsson, Throstur Olaf; Berrone, PascualTeaching Note SMT-132-ECorporate Governance, Innovation and Change, StrategyThis five-part case series considers Icelandair at a couple of key inflection points in its recent history. Case A, set in early 2017 on the airline's 80th anniversary, the airline is faced to question its strategy after its impressive seven-year run of dynamic growth and solid returns comes to a somewhat abrupt end due to extreme pricing competition and upward cost pressure. The case delves into the development of the airline and its "hybrid" bu...Starting at €0.00
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Spotify: Face the Music (Update 2018) - Teaching Note: Seeking Profitability
Sastre Boquet, Isaac; Vroom, GovertTeaching Note SMT-119-EInformation Technologies, Innovation and Change, StrategySpotify reached $3 billion in revenues in 2016, amid a booming music-streaming market that now made up 51% of the U.S. music industry's total revenues. Finally the industry had embraced digitization and was now seeing two-digit growth for the first time in decades. However, that growth had an Achilles' heel. Spotify itself was staring at an operating loss of $350 million, having never been able to post a profit in all its years of existence. Now,...Starting at €0.00