IESE (España)
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Iguana Music House
Lee J. G.; Nueno, Pedro; Sabben M.Case E-15EntrepreneurshipPresents the business plan for the launching of a chain of stores specialized in the sale of music. The IMH concept is about creating synergy along the entire music industry value chain -from recording to distribution to retail. Essentially the company is focused on recording local artists, offering them immediate distribution of their music through the international network of IMH retail outlets, and eventually assisting promising bands to get l...Starting at €8.20
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Iguana Music House
Lee J. G.; Nueno, Pedro; Sabben M.Case E-15-EEntrepreneurshipStarting at €8.20