IESE (España)
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Aernnova: se avecinan turbulencias industriales
Calvo, Eduard; Orozco, Jesús Arturo; Estrada, MiguelCase P-1136Entrepreneurship, Service and Operations Management, StrategyEs febrero de 2007 y Aernnova, compañía española de aeroestructuras, no pasa por su mejor momento. Hace menos de un año que se ha escindido del grupo industrial Gamesa en una operación liderada por el antiguo equipo gestor. Éste ha elaborado un plan estratégico para darle la vuelta a un negocio fuertemente apalancado y que pierde dinero. El objetivo fundamental es establecerse como proveedor de tier 1 en el sector aeronáutico para poder mantener ...Starting at €8.20
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Aernnova: Industrial Turbulence Ahead
Calvo, Eduard; Orozco, Jesús Arturo; Estrada, MiguelCase P-1136-EEntrepreneurship, Service and Operations Management, StrategyIt is February 2007, and the Spanish aerostructure company Aernnova is going through difficult times. Less than a year earlier, the company broke away from the Gamesa industrial group in an operation led by the former management team. The team put together a strategic plan to the get business, which was heavily leveraged and reporting losses, back on track. The main goal was to establish the company as a Tier 1 supplier in the aerospace industry,...Starting at €8.20