IESE (España)
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IESE Insight. Issue 19. Fourth Quarter 2013
IESE InsightMagazine REV-43-EDecision Analysis, Economics, Entrepreneurship, Finance, Innovation and Change, Leadership and People Management, Marketing, StrategyThis issue will not only help you to make decisions, it will ensure they are smart. Rafael de Santiago shows how to use decision trees, and suggests practical strategies to limit the influence of cognitive biases on your decision-making. Sheena Iyengar offers steps to design more helpful forms of choice, so that you obtain the most benefit from choice with the least effort, for yourself as well as for the consumers and employees you serve. Sebast...Starting at €22.00
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IESE Insight. Issue 5. Second quarter 2010
IESE InsightMagazine REV-5-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Leadership and People Management, Marketing, StrategyGives you the bigger mindset you need to adapt to the challenges of operating cross-culturally. Richard M. Steers and Carlos Sanchez-Runde explore the implications of culture for managing and motivating employees around the world. Marieke de Mooij urges managers to take a culturally segmented approach in their global marketing effort. Sophia Kusyk challenges three myths about doing business across cultures and provides some ethical decision-makin...Starting at €22.00
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IESE Insight. Número 23. Cuarto trimestre 2014
IESE InsightMagazine REV-51Entrepreneurship, Innovation and Change, Leadership and People Management, Marketing, StrategyEl éxito empresarial no depende únicamente de los directores generales, pero sus decisiones marcan decisivamente la marcha de las compañías. Este número de IESE Insight deja claro que, sin un enfoque estratégico que responda a los actuales desafíos, las organizaciones pueden sucumbir ante la creciente complejidad del entorno. Para evitarlo, Rafael Andreu y Joan Enric Ricart identifican cuatro grandes prioridades de la dirección general y o...Starting at €22.00
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IESE Insight. Número 25. Segundo trimestre 2015
IESE InsightMagazine REV-54Business Ethics and Corporate Social Responsibility, Corporate Governance, Economics, Entrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, StrategySegún la International Finance Corporation (IFC), en el mundo existen más de 125 millones de microempresas y pymes, que generan aproximadamente la mitad de los puestos de trabajo existentes. Dado que su buen funcionamiento es vital para la economía global, el dossier aborda diversas cuestiones clave para su consolidación y crecimiento: Alberto Fernández Terricabras analiza los principales problemas de financiación de las pymes y plantea po...Starting at €22.00
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IESE Insight. Issue 25. Second Quarter 2015
IESE InsightMagazine REV-54-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Economics, Entrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, StrategyThis magazine is for all managers looking to give their enterprise a tune-up, so business engines can keep the global economy powering ahead. Albert Fernández Terricabras explores the main reasons behind the chronic shortage of resources faced by many SMEs and proposes strategies for dealing with them. Walter Kuemmerle identifies the dimensions of an entrepreneurial society that increase the likelihood that enterprises will prosper, despite the s...Starting at €22.00
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IESE Insight. Issue 26. Third Quarter 2015
IESE InsightMagazine REV-57-EInformation Technologies, Knowledge and Communication, Leadership and People Management, StrategyFeeling adrift? The illuminating ideas in this magazine will help you set a course to take your leadership higher. Herminia Ibarra maps out a strategy for you to reach your long-term career goals, so your identity as a leader will be clear. Yih-teen Lee and Yuan Liao explain how companies might make better use of multiculturals, suggesting how cultural intelligence might be developed as a vital managerial competence. Giuseppe Auricchio and Evgeny...Starting at €22.00
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IESE Insight. Issue 6. Third Quarter 2010
IESE InsightMagazine REV-6-EAccounting and Control, Business Ethics and Corporate Social Responsibility, Economics, Entrepreneurship, Information Technologies, Innovation and Change, Knowledge and Communication, Leadership and People Management, Service and Operations Management, StrategyNo matter the season, harvesting value is possible. Prepare the ground, sow creativity and reap the rewards of high growth. Antonio Dávila and George Foster consider eight main categories that demand managerial attention if companies are ever to achieve high growth. Jeanne Liedtka reveals the new mindset, strategic questions and reframing techniques that operating managers need in order to develop successful growth leadership. M. Julia Prats and ...Starting at €22.00
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IESE Insight. Número 28. Primer trimestre 2016
IESE InsightMagazine REV-61Accounting and Control, Corporate Governance, Decision Analysis, Innovation and Change, Knowledge and Communication, StrategySegún una encuesta impulsada en 2014 por la Cátedra de Empresa Familiar del IESE, apenas el 39% de las grandes empresas europeas no cotizadas consultadas tenían una comisión de auditoría y riesgo. El dato es preocupante en un momento en que los riesgos a los que se enfrentan las compañías son cada vez más complejos y requieren respuestas más ágiles, tal y como se puso de manifiesto en el Foro Económico Mundial de este año. De ahí que dediquemos e...Starting at €22.00
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IESE Insight. Issue 28. First Quarter 2016
IESE InsightMagazine REV-61-EAccounting and Control, Corporate Governance, Decision Analysis, Innovation and Change, Knowledge and Communication, StrategyRisk need not be so fearsome, provided you arm yourself with the winning advice of this magazine. Philip Bromiley and Devaki Rau offer nine practical suggestions to help managers distinguish the risks that really matter, i.e., those that might put you out of business. Gaizka Ormazabal describes the pressure on boards to oversee corporate risk and how companies are responding. Witold J. Henisz explains how to mitigate stakeholder risks and maximiz...Starting at €22.00
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IESE Insight. Issue 34. Third Quarter 2017
IESE InsightMagazine REV-73-EEntrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyThe opportunities for value creation double with public-private partnerships (PPPs). Pascual Berrone, Joan E. Ricart, Hugo Ferradans, Miquel Rodriguez and Jordi Salvador outline what businesses bring to PPPs in cities, and they highlight seven forces for success. Steven Tadelis analyzes the award process when public buyers and private suppliers negotiate contracts. Xavier Vives presents the challenges that bankers and regulators face in trying to...Starting at €22.00