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Stanford Graduate School of Business (USA)
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Birch Benders - Teaching note
Lattin, J; Saucedo, MTeaching Note SGSB-E633TN-EEntrepreneurshipThe Birch Benders case follows the story of Matt LaCasse and Lizzie Ackerman as they embark on a journey to make the world’s best pancake mix. Through their trials and tribulations, the readers learn of the nuances involved in crafting an immaculate pancake recipe and then developing a business around it through effective branding, packaging, and distribution strategies. They realize that to scale the company successfully, they must retool their ...Starting at €0.00
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Katerra
Leslie, Mark; Saucedo, MattCase SGSB-E655-EEntrepreneurshipThe Katerra case takes a deep dive into the opportunities to leverage disruptive technology in the global construction industry. The case analyzes the history of Katerra, a technology-driven offsite construction company and walks through each of the company’s major strengths and opportunitiesStarting at €8.20
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Corporate Venture Capital Primer - Teaching note
Ziebelman, P; Saucedo, MattTeaching Note SGSB-E636TN-EEntrepreneurshipThe corporate venture capital (CVC) primer follows the journey of Claudia Fan Munce, the head of CVC for a major software and hardware conglomerate, as she and her team source and diligence partnership opportunities with startups in the healthcare industry. Along the way, students learn about the history of CVC, the relationship between CVCs and traditional venture capital, and underlying motivations behind many CVC deals.Starting at €0.00
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Birch Benders
Lattin, J; Saucedo, MCase SGSB-E633-EEntrepreneurshipThe Birch Benders case follows the story of Matt LaCasse and Lizzie Ackerman as they embark on a journey to make the world’s best pancake mix. Through their trials and tribulations, the readers learn of the nuances involved in crafting an immaculate pancake recipe and then developing a business around it through effective branding, packaging, and distribution strategies. They realize that to scale the company successfully, they must retool their ...Starting at €8.20
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Corporate Venture Capital Primer
Ziebelman, P; Saucedo, MattCase SGSB-E636-EEntrepreneurshipThe corporate venture capital (CVC) primer follows the journey of Claudia Fan Munce, the head of CVC for a major software and hardware conglomerate, as she and her team source and diligence partnership opportunities with startups in the healthcare industry. Along the way, students learn about the history of CVC, the relationship between CVCs and traditional venture capital, and underlying motivations behind many CVC deals.Starting at €8.20