Stanford Graduate School of Business (USA)
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Marin Software
Joshua D. Rauh, Jessica MorganCase SGSB-E541-EEntrepreneurshipThis case outlines the fundraising history of Marin Software. The case discusses the events that led up to the initial public offering (IPO) and the tumultuous aftermath of the stock going public. This case examines who were the winners and losers from the decision to go public, whether it was the right decision for the company at the time, and how deal structuring in early fundraising rounds impacted financial outcomes for those involved.Starting at €8.20
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Evernote: Growth Options in january 2011
Haim MendelsonCase SGSB-E519-EEntrepreneurshipEvernote is a suite of cloud-based software and services designed to augment the user's brain by capturing pieces of information in multiple formats, organizing, indexing and storing them, and making them easily searchable. The company grew dramatically using the "freemium" revenue model that allows users to use the product for free unless they need special features or their usage exceeds a threshold. The case study describes the Evernote busin...Starting at €8.20
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Marin Software - Teaching Note
Joshua D. Rauh, Jessica MorganTeaching Note SGSB-E541TN-EEntrepreneurshipThis case outlines the fundraising history of Marin Software. The case discusses the events that led up to the initial public offering (IPO) and the tumultuous aftermath of the stock going public. This case examines who were the winners and losers from the decision to go public, whether it was the right decision for the company at the time, and how deal structuring in early fundraising rounds impacted financial outcomes for those involved.Starting at €0.00