IESE (España)
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A New Model for the Pharmaceutical Industry: The Institute of OneWorld Health
Schoen, Oliver; Mair, JohannaCase DG-1480-EEntrepreneurship, Innovation and ChangeThis case introduces the Institute of OneWorld Health, a company dedicated to producing drugs for neglected diseases and the first non-profit pharmaceutical company in the world. Founded in 2000 by Dr. Victoria Hale, IOWH took expired and donated patent compounds and developed them through all the stages of clinical testing and approval into drugs to fight the world's most destructive diseases, usually occurring in Third World countries where per...Starting at €8.20
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"Giving Form" in Organon. Do Beauty, Operations, Actions & Plans. Verbideas
Fité Navarro, Rosa M; Mehta, KandarpTechnical Note EN-32-EEntrepreneurship, Innovation and ChangeVerbideas is a model of active training in collaborative creativity that helps companies convert creativity into value. Its principles are seeking truth (understanding reality), finding goodness (adding value) and creating beauty (operations). It consists of three movements: dynamism, integration and collaboration, and focuses on the person who builds value. Verbideas provides original exercises and implementation materials. For the overview and ...Starting at €8.20
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Leonardo da Vinci and Verbideas
Fité Navarro, Rosa M; Mehta, KandarpTechnical Note EN-21-EEntrepreneurship, Innovation and ChangeVerbideas is a model of active training in collaborative creativity that helps companies convert creativity into value. Its principles are seeking truth (understanding reality), finding goodness (adding value) and creating beauty (operations). It consists of three movements: dynamism, integration and collaboration, and focuses on the person who builds value. Verbideas provides original exercises and implementation materials. For the overview and ...Starting at €8.20
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Dynamizing and Integrating Movements in Verbideas
Fité Navarro, Rosa M; Mehta, KandarpTechnical Note EN-22-EEntrepreneurship, Innovation and ChangeVerbideas is a model of active training in collaborative creativity that helps companies convert creativity into value. Its principles are seeking truth (understanding reality), finding goodness (adding value) and creating beauty (operations). It consists of three movements: dynamism, integration and collaboration, and focuses on the person who builds value. Verbideas provides original exercises and implementation materials. For the overview and ...Starting at €8.20