Ivey Business School (Canada)
- Case
Super Shampoo Products and the Indian Mass Market
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A026-EPublished: Nov 30, 2010Format: PDFPages: 21Language: English - Case
Understanding Political Polls
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07E016-EPublished: Aug 30, 2007Format: PDFPages: 2Language: English - Case
Himalaya Shampoo: Building a Differentiated Brand Image
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13A018-EPublished: Aug 19, 2013Reviewed: Nov 13, 2014Format: PDFPages: 7Language: English - Case
Ethnic Consumers Consulting
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A030-EPublished: Feb 10, 2011Format: PDFPages: 18Language: English - Case
Himalaya Herbal Toothpaste: Category and Brand Involvement in an Emerging Market
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A032-EPublished: Oct 25, 2011Reviewed: Jan 30, 2012Format: PDFPages: 16Language: English - Case
Himalaya Face Wash: Brand Associations and Lifestyles
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12A059-EPublished: Dec 12, 2012Reviewed: Mar 2, 2016Format: PDFPages: 8Language: English - Case
Brand Equity
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10E023-EPublished: Feb 1, 2011Format: PDFPages: 3Language: English - Case
Shiny Provision Store: Retailing Challenges in the Indian Context
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A017-EPublished: Oct 5, 2010Reviewed: Oct 13, 2010Format: PDFPages: 13Language: English - Case
IDL: Enabling the Conventional Retail Industry
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A042-EPublished: Jun 1, 2020Reviewed: Jun 1, 2020Format: PDFPages: 10Language: English - Case
Generational Differences and Work Values
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12E005-EPublished: Aug 14, 2012Reviewed: Aug 14, 2012Format: PDFPages: 4Language: English