Ivey Business School (Canada)
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Cooper Construction Ltd.: Goodman School of Business Expansion Project - Teaching Note
Kenneth J. KlassenTeaching Note IVEY-8B20D012-EService and Operations ManagementTeaching note for product no. 9B20D012.Starting at €0.00
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Fengshou Crab Manor
Yan Gong; Liman Zhao; Liang DongCase IVEY-9B16M063-EEntrepreneurship, StrategySince its founding in 2002, Fengshou Crab Manor had become one of the top brands in China’s mitten crab sector by using a distinctive gift voucher model. The company had attracted over 100,000 loyal customers from companies and non-profit institutions in Beijing and Shanghai. At the beginning of 2013, however, the government’s Central Committee unveiled an eight-point code of conduct to reduce bureaucracy and boost ties with the public, which adv...Starting at €8.20
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51.com: Rise to the Top via Spin-Off
Yan Gong; S. Ramakrishna Velamuri; Liman ZhaoCase IVEY-9B16M078-EEntrepreneurship, StrategyOnline social network service provider Five One Network Development Co. Ltd. (51.com) was founded in August 2005 and entered the online game industry in 2011, when browser games became popular in China. Although it continuously invested in developing online games, it had failed to reach its goal of becoming one of the top 10 companies in China. The online game industry had seen fierce competition and was finding it difficult to retain talented em...Starting at €8.20
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Niagara Falls Construction Project: Scheduling, Resources, Costs and Bureaucracy
Kenneth J. Klassen; Barry RiddellCase IVEY-9B15D007-EService and Operations ManagementA homeowner and his family finally have an offer on their residence. The terms negotiated with the buyers require the homeowner to build a detached garage on the property before the closing date on August 30, 2013, which is in 16 weeks. The homeowner’s family has also made a conditional offer on another home, and the condition must be removed in two days if they would like to finalize that purchase. Although proficient at construction, the homeow...Starting at €8.20
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Tesla's China Drive
Yan Gong; Qiong ZhuCase IVEY-9B15M024-EEntrepreneurship, StrategyAs a newcomer in the automobile industry, Tesla Motors had distinguished itself by redefining automobiles and rewriting some of the rules of the automobile industry. Ten years after its founding, it had begun to make inroads into China — a totally different market from Europe and the United States — and commenced its globalization efforts. China had set “new energy” as its major strategy for sustainable development and national security. Which pa...Starting at €8.20
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51.com: Rise to the Top via Spin-Off - Teaching Note
Yan Gong; S. Ramakrishna Velamuri; Liman ZhaoTeaching Note IVEY-8B16M078-EStrategyTeaching note for product no. 9B16M078.Starting at €0.00
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Souche: A Start-up Exploring the Used Car Market - Teaching Note
Yan Gong; Qiong ZhuTeaching Note IVEY-8B16M134-EStrategyTeaching Note for product 9B16M134.Starting at €0.00
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Souche: A Start-up Exploring the Used Car Market
Yan Gong; Qiong ZhuCase IVEY-9B16M134-EEntrepreneurship, StrategySouche had just celebrated its first anniversary in 2014 as a business in China’s used car market. After more than a year of strenuous effort, Souche had achieved considerable objectives. The company’s website had been providing information on used cars for six months, and its physical store had opened in Beijing around the same time. The store’s monthly sales had increased dramatically from 30 cars in the first month to over 231 cars in December...Starting at €8.20
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PhoneWin: Winning in Rural Markets
S. Ramakrishna Velamuri; Yan Gong; Liman ZhaoCase IVEY-9B17M096-EEntrepreneurship, StrategyIn 2014, Jiangsu Huabo Industrial Group Co. Ltd. brought together offline logistics services and an online platform to create Jiangsu PhoneWin Logistics Management Co. Ltd. (PhoneWin). PhoneWin’s purpose was to exploit e-commerce opportunities for phones and related services in small towns and villages in China. Although competition was fierce from several large e-commerce companies in Tier 1 and Tier 2 cities, PhoneWin achieved some success. By ...Starting at €8.20
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Cooper Construction Ltd.: Goodman School of Business Expansion Project
Kenneth J. KlassenCase IVEY-9B20D012-EService and Operations ManagementOn April 10, 2018, after his morning meeting about the Goodman School of Business expansion project, the site superintendent for the project realized he should consider reworking the schedule for the remainder of the expansion project. The plan had the renovation work in the main hallways scheduled to be done in fall 2018, but the hallways would be used to access all classrooms during that semester. During classroom changeover times, 1,200+ stude...Starting at €8.20