Ivey Business School (Canada)
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UBits (A): Feed Your Skills (Spanish Version)
Guo-Liang Frank Jiang; Lorianne Dueck; Johan AnguloCase IVEY-9B20MS200StrategyAt the start of 2020, the main strategic challenge for UBits (a start-up focused on online corporate training in Latin America) was how to continue to scale up the operation. Although UBits had gained a foothold in Colombia, Mexico, and Peru, the company had no presence in Brazil - Latin America’s largest economy - or in any other major regional economies, including Chile and Argentina. UBits was offering only one type of service - subscription-b...Starting at €8.20
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UBits (B): Feed Your Skills (Spanish Version)
Guo-Liang Frank Jiang; Lorianne Dueck; Johan AnguloCase IVEY-9B20MS201StrategyIn June 2020, UBits faced the uncertainties of a global health crisis—the COVID-19 pandemic. The company had experienced several temporary setbacks, but the chief executive officer and co-founder was encouraged by the shifts in market dynamics that seemed to hold a bright future for online training. However, major competitors had also intensified their efforts to capitalize on the new opportunities in the market. UBits needed to re-evaluate its o...Starting at €5.74
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Newmont Mining Corp. and a Mercury Spill in Peru (A)
Jaana Woiceshyn; Allan IngelsonCase IVEY-9B13M002-EStrategyThe CEO of Newmont Mining Corporation (Newmont) had learned that a subcontractor’s truck en route to Lima from Yanacocha, a gold mine operated by Newmont, spilled mercury along the highway and in small villages. Local residents had picked up some mercury with their bare hands and taken it to their homes. The CEO was trying to determine the best way to handle the situation. This A case describes the mine developer’s history, the operations at Newm...Starting at €8.20
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Newmont Mining Corp. and a Mercury Spill in Peru (B)
Jaana Woiceshyn; Allan IngelsonCase IVEY-9B13M003-EStrategyThis B case is a supplement to Newmont Mining Corp. and a Mercury Spill in Peru (A) 9B13M002. Since the spill, Newmont spent more than US$100 million on compensation and improvements to the mine to reduce its environmental impact and prevent further spills.An internal audit concluded environmental standards at the mine were seriously lacking. In-house counsel warned other executives about the possibility of criminal liability.Despite improvements...Starting at €5.74
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MoviePass: A Netflix for Moviegoers
Lorianne Dueck; Guoliang Frank JiangCase IVEY-9B19M137-EEntrepreneurship, StrategyMoviePass provided a subscription-based service that allowed its users to see films in theatres for a monthly fee. The company rose to stardom between 2016 and 2017, but in mid-2018, it suffered crushing financial losses when operating costs increased andStarting at €8.20
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MoviePass: A Netflix for Moviegoers - Teaching Note
Lorianne Dueck; Guoliang Frank JiangTeaching Note IVEY-8B19M137-EStrategyTeaching note for product 9B19M137.Starting at €0.00
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Joe Fresh: Ethical Sourcing
Jaana Woiceshyn; Norm Althouse; Nigel GoodwinCase IVEY-9B16M023-EStrategyAfter more than 1,100 people lost their lives in the 2013 collapse of the Rana Plaza garment factory building in Bangladesh, executives of Joe Fresh, a Canadian fashion and lifestyle brand, had to respond. Along with numerous other Western retailers, Joe Fresh had sourced much of its merchandise from the Rana Plaza factory. The disaster evoked an emotional public reaction, ranging from sympathy to outrage. The clothing industry had become a criti...Starting at €8.20
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Joe Fresh: Ethical Sourcing - Teaching Note
Jaana Woiceshyn; Norm Althouse; Nigel GoodwinTeaching Note IVEY-8B16M023-EStrategyTeaching note for product 9B16M023.Starting at €0.00