Ivey Business School (Canada)
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Sunshine Fresh: Choosing a Business Location
Lawrence A. Plummer; Simon ParkerCase IVEY-9B17M073-EEntrepreneurship, StrategyIn July 2014, the president and co-owner of Sunshine Fresh Inc. (Sunshine), a food service manufacturing company in Totowa, New Jersey, needed to make a decision about the best location for the company’s new West Coast expansion. Sunshine had built a strong reputation on the U.S. East Coast for high-quality refrigerated kosher pickles. Among Sunshine’s most valued clients were several casinos located in Atlantic City, New Jersey, and headquartere...Starting at €8.20
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Growing Trafalgar Ales, Meads & Distillery
Lawrence A. Plummer; Ken MarkCase IVEY-9B19M018-EEntrepreneurship, StrategyIn February 2018, the co-owners of Trafalgar Ales, Meads & Distillery, based in Oakville, Ontario, were eager to take on a wide range of new opportunities. In the 18 months since their purchase of the brewery, the two co-owners had devoted great efforts to transforming the company, creating and launching several new and successful beer brands. Contract brewing was de-emphasized, and the layout of the brewery was reset. The owners became involved ...Starting at €8.20
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North Dakota Trade Office: Advising a Pasta Exporter
Derek Lehmberg; Jaeha LeeCase IVEY-W25445-EStrategyIn September of 2020, an international business executive at the North Dakota Trade Office was asked by a client company, Dakota Growers Pasta Company Inc., to advise it on how to increase pasta exports to South Korea. Like many other firms in North Dakota, the client faced a number of hurdles to building successful export businesses. These included limited exposure to foreign markets and limited expertise in trade-related regulations and process...Starting at €8.20
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Huemen: The Creation of a Male Beauty Brand - Teaching Note
Lawrence A. Plummer; Umar ElBablyTeaching Note IVEY-8B20M069-EStrategyTeaching note for product 9B20M069.Starting at €0.00
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General Electric: An Outlier in Developing CEO Talent
W. Glenn Rowe; Derek Lehmberg; Rod E. White; John R. PhillipsArticle IVEY-9B09TA02-EStrategyA recent Ivey study confirms the commonly held view that General Electric is an excellent breeding ground for future business leaders. This article summarizes the study and its three conclusions: Firms led by CEOs who were trained at GE will outperform firms led by CEOs who were not; GE's reputation for developing CEO talent is, in fact, well deserved and not mere hype; and GE appears to develop more CEO talent than other noted CEO talent-generat...Starting at €8.20
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Forked River Brewing Co.: Craft Beer Entrepreneurship in an Evolving Industry
Max Stallkamp; Lawrence A. Plummer; Andreas SchotterCase IVEY-9B16M102-EEntrepreneurship, StrategyOn January 4, 2016, the co-founders of Forked River Brewing Company (Forked River), a small brewery in London, Ontario, revisited the company’s original business plan from 2012. Over the course of only four years, the founders went from home brewing enthusiasts to owners of a striving, award-winning craft brewery. Forked River beers were now offered in pubs, restaurants, and retail stores across the province of Ontario. In the past year alone, Fo...Starting at €8.20
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Boots PLC: Japan Market Entry
Derek LehmbergCase IVEY-9B12M048-EStrategyIn 1998, Boots PLC was in the midst of planning to enter the Japanese retail drugstore market. Boots, a household name in the United Kingdom and a fixture in traditional English shopping areas known as High Street, had an impressive lineup of Boots-branded health and beauty products. Boots developed, manufactured, marketed, and sold these products through its chain of Boots The Chemists stores. Management was convinced that the markets for health...Starting at €8.20
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Sharp Corporation: Beyond Japan
Derek LehmbergCase IVEY-9B11M007-EStrategyFaced with major losses from operations, Sharp Corporation’s young and unconventional president questioned the company’s long-standing operating model. Sharp was a leader in the area of liquid crystal display (LCD) technology and manufacturing. It also held strong positions in several categories of consumer electronics in the Japanese market. Although Sharp had been increasing its involvement in overseas markets, it had yet to replicate its succe...Starting at €8.20
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Pioneer Corporation: The NEC Plasma Opportunity (A)
Derek LehmbergCase IVEY-9B11M093-EStrategyIn 2004, Kaneo Itoh, president of the consumer electronics firm Pioneer Corporation, was considering acquiring the plasma display operations of another Japanese firm, NEC. Pioneer had decided some years ago that plasma display panel (PDP) technology was a good strategic area in which to invest. Recently, Pioneer had been selling increasing numbers of plasma television sets using PDPs. While the company was building a new PDP production facility t...Starting at €8.20
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Pioneer Corporation: The NEC Plasma Opportunity (B)
Derek LehmbergCase IVEY-9B11M094-EStrategyThis case, a supplement to Pioneer Corporation: The NEC Plasma Opportunity (A), is set in 2009.Starting at €5.74