Ivey Business School (Canada)
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West Lake Home Furnishings Ltd.
Charlene Zietsma; Ken MarkCase IVEY-9B07M071-EStrategyThe chief executive officer (CEO) of West Lake Furnishings Ltd. (West Lake) has been given a proposal from one of his top three wholesale customers: lower the price of a line of signature lamps from $69.99 to $29.99 in exchange for five times the unit sales. The decision point of the case focuses on whether the CEO should or should not take the offer, and answering the question requires a close examination of West Lake's business strategy and its...Starting at €8.20
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Charles Chocolates (A)
Charlene ZietsmaCase IVEY-9B13M094-EEntrepreneurship, StrategyA new president has been hired to double or triple the size of Charles Chocolates, a high end chocolate producer and retailer in Portland, Maine. The case allows a comprehensive analysis of marketing, manufacturing, human resource, financial and strategic positioning issues in a small company with manufacturing, retailing, wholesaling and Internet operations.Starting at €8.20
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KTM - Lista Para Competir (Spanish version)
Charlene Zietsma; Rob WongCase IVEY-9B05MS36Entrepreneurship, StrategyKTM es un fabricante Europeo acertado de la motocicleta todoterreno con ventas en 72 países. KTM ha estado experimentando crecimiento impresionante en sus vehículos más lujosos hasta las más base hace los varios ultimos años, pero está haciendo frente a la presión significativa del crecimiento de su inversionistas de empresa capitalistas. El principal oficial financiero debe determinarse cómo la compañía podría alcanzar sus objetivos del crecimie...Starting at €8.20
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KTM - Venture Capitalist Exit
Stephen Sapp; Charlene Zietsma; Iris Fischlmayr; Rob WongCase IVEY-9B07N003-EEntrepreneurship, Finance, StrategyKTM is a small motorcycle manufacturing company located in Austria. As a result of difficult economic conditions in 1999, KTM went private with the help of the venture capital firm BC European Capital (BC). Following a couple of years of strong growth, BC is looking to liquidate its position and move on. KTM is faced with the decision of determining the best means to repurchase BC's equity position in the firm and leave the firm with enough finan...Starting at €8.20
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Sensible Life Products (B)
Charlene Zietsma; Brent McKnightCase IVEY-9B07M058-EStrategyThis supplement to Sensible Life Products (A), product #9B07M057, introduces a fifth opportunity in the form of a joint venture with a major product development firm. The deal involves Sensible Life Products cooperating in further developing the Benefect product into a consumer focused hand sanitizer product.Starting at €5.74
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Sensible Life Products (A)
Charlene Zietsma; Brent McKnightCase IVEY-9B07M057-EStrategyAn entrepreneur and chief executive officer (CEO) of Sensible Life Products has developed a revolutionary botanical disinfectant called Benefect, the flagship product of his company. This new product is unique among disinfectant products in that it is non-toxic, unlike the majority of conventional disinfectants containing harmful chemicals, such as ammonia, alcohol and chlorine. As a result of the unique properties of the product, the CEO has rec...Starting at €8.20
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Cermaq ASA
Charlene Zietsma; Pat MacDonaldCase IVEY-9B07M004-EEntrepreneurship, StrategyA student project team must recommend to a firm whether or not it should acquire its largest competitor in the salmon farming industry, and if so, at what maximum price. The case does not provide enough information for students to solve the case, instead, students must think about the data and analysis they would need in order to answer their client's question. This case highlights framing a strategic problem for analysis and decision making as w...Starting at €8.20
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Charles Chocolates (B): September 2012
Charlene ZietsmaCase IVEY-9B13M095-EEntrepreneurship, StrategyThis is a supplement to Charles Chocolates (A).Starting at €5.74
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Charles Chocolates (C): January 2013
Charlene ZietsmaCase IVEY-9B13M096-EEntrepreneurship, StrategyThis is a supplement to Charles Chocolates (A).Starting at €5.74