Ivey Business School (Canada)
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The Top Ten Reasons Why Businesses Aren’t More Sustainable
Pratima Bansal; Pamela LaughlandArticle IVEY-9B11TA03-EStrategyAlthough not all firms invest in sustainability, firms that do have happier customers, employees, and investors and are no worse off financially. These authors met with some of the leading practitioners of sustainability and identified how organizations can start building sustainability into everything from supply chain activities to HR practices. After defining business sustainability and explaining the process for identifying the top reasons wh...Starting at €8.20