Ivey Business School (Canada)
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Delhi Metro Airport Express Line: Making it Viable - Teaching Note
Sunil Ashra; Sharat Sharma; Narain GuptaTeaching Note IVEY-8B19M113-EStrategyTeaching note for product 9B19M113.Starting at €0.00
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Investing in a Unicorn: The Case of Luckin Coffee Gone Rogue
Andrea Santiago; Fernando Martin Roxas; Maria Theresa ManalacCase IVEY-9B21N001-EFinanceLuckin Coffee Inc. (Luckin), an emerging growth firm that aimed to become the market leader in the coffee industry in China, had quickly grabbed market share by using freebies and discounts to entice cost-conscious Chinese consumers to try its products. Luckin sold its coffee and snacks through a proprietary mobile app, and customers either picked up their orders from strategically located stores or had them delivered. By the end of 2019, Luckin ...Starting at €8.20
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Shoppers Stop Limited: Developing Sense-and-Respond Capabilities (B)
Pragya Arya; Sanjay Kumar; Narain GuptaCase IVEY-9B20D016-EService and Operations ManagementSupplement for product 9B20D015.Starting at €5.74
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Carlos Ghosn: Hero or Villain - Teaching Note
Andrea Santiago; Fernando Martin RoxasTeaching Note IVEY-8B19M092-EStrategyTeaching note for product 9B19M092.Starting at €0.00
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Otsuka Kagu Ltd: Saving the Furniture Business
Andrea Santiago; Fernando Martin Roxas; Karina Iris YuvallosCase IVEY-9B18M195-EStrategyFounded in 1969 as a small operation, Otsuka Kagu, Ltd. became Japan’s largest furniture retailer and was listed on the Tokyo Stock Exchange in 1980. A membership program in 1993 managed to revitalize the company’s sales at a time when Japan was in a receStarting at €8.20
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Sahyadri Farms: Growing in the Agritech Field
Preeti Jain; Jyotsna Bhatnagar; Narain GuptaCase IVEY-W28518-EService and Operations Management, StrategyThe farmer producer company (FPC) Sahyadri Farmer Producer Company Ltd. (Sahyadri Farms) commenced with a mission of safeguarding fair compensation to the small landholding farmers of India in exchange for their produce and hard labour. Sahyadri Farms was a market leader in grape exports, especially to Europe, but when export freight charges shot up dramatically due to the unprecedented COVID-19 pandemic in 2020, the company was forced to enter i...Starting at €8.20
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Cubo Modular Inc.: Managing Demand for Bamboo Houses
Andrea Santiago; Al Rosenbloom; Fernando Martin RoxasCase IVEY-W25411-EMarketingCUBO Modular Inc. (CUBO) was a start-up social enterprise in the Philippines that emerged shortly after its chief executive officer, Earl Forlales, received a substantial cash award for besting 1,200 entries in a competition. The concept behind Forlales’sStarting at €8.20
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Carlos Ghosn: Hero or Villain
Andrea Santiago; Fernando Martin RoxasCase IVEY-9B19M092-EStrategyIn 2018, the acknowledged saviour of Nissan and the creator of the 19-year-old cross-shareholding Renault-Nissan alliance was accused by the Tokyo Prosecutors Office of understating his compensation and of using company resources for personal gain. The arrest of the former chairperson of Groupe Renault, Nissan Motor Co. Ltd., and Mitsubishi Motors brought to light weak governance practices at Nissan and challenged the state of the tripartite alli...Starting at €8.20
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Investing in a Unicorn: The Case of Luckin Coffee Gone Rogue - Teaching Note
Andrea Santiago; Fernando Martin Roxas; Maria Theresa ManalacTeaching Note IVEY-8B21N001-EFinanceTeaching note for product 9B21N001.Starting at €0.00
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Shoppers Stop Limited: Developing Sense-and-Respond Capabilities (A) - Teaching Note
Pragya Arya; Sanjay Kumar; Narain GuptaTeaching Note IVEY-8B20D015-EService and Operations ManagementTeaching note for product 9B20D015.Starting at €0.00