HBSP (USA)
-
El sí institucional: la entrevista HBR a Jeff Bezos
Bezos, Jeff; Kirby, Julia; Stewart, Thomas A.Article HBS-R0710CLeadership and People ManagementDesde su fundación, en 1995, de Amazon.com audaces a menudo han dejado observadores rascándose la cabeza, si no es la predicción de la desaparición de la empresa. ¿Por qué abrir una plataforma minorista propietaria efectiva a la competencia de los vendedores de terceros? ¿Por qué herramientas de maquillaje que Amazon desarrollados para su propio uso a disposición de otros desarrolladores de sitios web? (¿Por qué, para el caso, colocar comentarios...Starting at €8.20
-
La Entrevista HBR: Acelerando el paso
Mahindra, Anand G.; Stewart, Thomas A.; Raman, Anand P.Article HBS-R0807FStrategyEl Mahindra & Mahindra Group, una de las casas comerciales más conocidos de la India, está tratando de ser más grande, más global y más innovadora, todo al mismo tiempo. En post-económicos-reformas fiebre del oro de la India, el grupo, cuyas ventas fueron 2.007 $ 6.6 mil millones, ha invertido en una gran cantidad de negocios no relacionados, desde la fabricación de aviones para la producción de películas. El tractor insignia y las empresas de SU...Starting at €8.20
-
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, 4. Focus on the Big Picture, Not the Numbers
Kim, W. Chan; Mauborgne, Renee A.Book Chapter HBS-0024BC-EStrategyThe global phenomenon that has sold 3.5 million copies is published in a record-breaking 43 languages and is a bestseller across five continents--now updated and expanded with new content. This global bestseller, embraced by organizations and industries worldwide, challenges everything you thought you knew about the requirements for strategic success. Now updated with fresh content from the authors, "Blue Ocean Strategy" argues that cutthroat com...Starting at €8.20
-
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, 7. Overcome Key Organizational Hurdles
Kim, W. Chan; Mauborgne, Renee A.Book Chapter HBS-0027BC-EStrategyThe global phenomenon that has sold 3.5 million copies is published in a record-breaking 43 languages and is a bestseller across five continents--now updated and expanded with new content. This global bestseller, embraced by organizations and industries worldwide, challenges everything you thought you knew about the requirements for strategic success. Now updated with fresh content from the authors, "Blue Ocean Strategy" argues that cutthroat com...Starting at €8.20
-
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, 11. Avoid Red Ocean Traps
Kim, W. Chan; Mauborgne, Renee A.Book Chapter HBS-0031BC-EStrategyThe global phenomenon that has sold 3.5 million copies is published in a record-breaking 43 languages and is a bestseller across five continents--now updated and expanded with new content. This global bestseller, embraced by organizations and industries worldwide, challenges everything you thought you knew about the requirements for strategic success. Now updated with fresh content from the authors, "Blue Ocean Strategy" argues that cutthroat com...Starting at €8.20
-
Managing in the Knowledge Economy (HBR Classic) (Spanish version)
Kim, W. Chan; Mauborgne, Renee A.Article HBS-R0301KLeadership and People ManagementEngage people in decisions that directly affect them, explain why decisions are made the way they are, and clarify what will be expected of them after the changes are made.Starting at €8.20
-
Institutional Yes: The HBR Interview with Jeff Bezos
Bezos, Jeff; Kirby, Julia; Stewart, Thomas A.Article HBS-R0710C-ELeadership and People ManagementSince its founding, in 1995, Amazon.com's bold moves have often left observers scratching their heads, if not predicting the company's demise. Why open up an effective proprietary retail platform to competition from third-party sellers? Why make tools that Amazon developed for its own use available to other website developers? (Why, for that matter, post negative reviews of your products?) Two HBR editors interviewed Bezos, the founder and CEO, t...Starting at €8.20
-
Finding a Higher Gear
Mahindra, Anand G.; Stewart, Thomas A.; Raman, Anand P.Article HBS-R0807F-EStrategyThe Mahindra & Mahindra Group, one of India's best-known business houses, is trying to become bigger, more global, and more innovative-all at the same time. In India's post-economic-reforms gold rush, the group, whose 2007 sales were $6.6 billion, has invested in a slew of unrelated businesses, from aircraft manufacture to film production. The flagship tractor and SUV businesses are readying to make big bets in, respectively, the Chinese and U.S....Starting at €8.20
-
Zurich Insurance: Recruitment
Groysberg, Boris; Connolly, KatherineCase HBS-417039-ELeadership and People ManagementZurich Insurance was undergoing organizational change after implementing five new people practices focused on: manager development, diversity and inclusion, job model and data analytics, recruitment, and talent pipeline. The case "Zurich Insurance: Fostering Key People Management Practices" (417-035) provides background of the company and an outline of each people practice, as well as a description of how the company's culture was changing and ho...Starting at €8.20
-
Zurich Insurance: Talent Pipeline
Groysberg, Boris; Connolly, KatherineCase HBS-417040-ELeadership and People ManagementZurich Insurance was undergoing organizational change after implementing five new people practices focused on: manager development, diversity and inclusion, job model and data analytics, recruitment, and talent pipeline. The case "Zurich Insurance: Fostering Key People Management Practices" (417-035) provides background of the company and an outline of each people practice, as well as a description of how the company's culture was changing and ho...Starting at €8.20