HBSP (USA)
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Global Beauty Made in Brazil (Spanish version)
Jones, Geoffrey G.; Reisen de Pinho, RicardoCase HBS-807S26EntrepreneurshipExplores the globalization strategies of Natura, Brazil's largest cosmetics company. Founded in 1969, Natura grew using a direct selling model. Led by its three founders, the firm made distinctive use of Brazil's diversity and became characterized by high ethical and environmental standards. Natura began to seek international markets in 1982, but experienced many setbacks until surviving the economic crisis in Argentina in 2001. The company opene...Starting at €8.20
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Jeffrey Dunn and Sesame Workshop: Bringing Big Bird Back to Health, Teaching Note
Kanter, Rosabeth Moss; Raffaelli, Ryan L.; Malone, Ai-Ling Jamila; Cohen, JonathanTeaching Note HBS-ALI017-ETeaching note for cases 317086 and 317094.Starting at €0.00
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The Morrison Company (Spanish version)
Wheelwright, Steven C.; Myers, Paul S.Case HBS-413S16Service and Operations ManagementThe Morrison Company develops and manufactures radio frequency identification tags (RFID) known as "smart labels" for the retail and pharmaceutical industries. RFID technology is a fast-growing and increasingly competitive industry. Sales have risen dramatically over the past year and production levels have had to increase to meet monthly and quarterly shipping targets. However, the increase has exacerbated existing manufacturing problems and has...Starting at €8.20
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Vale: Global Expansion in the Challenging World of Mining (B)
Musacchio, Aldo; Khanna, Tarun; Reisen de Pinho, RicardoCase HBS-713012-EEconomicsSupplements the (A) case.Starting at €5.74
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Sandra Brown Goes Digital (B): The Commitment Decision
Kanter, Rosabeth Moss; Cohen, JonathanCase HBS-318083-ESandra Brown, a middle manager at a biotech company who has led internal and external movements for change over the last few years, faces a decision. Whether to continue to work for change at the company, or move on to pursue new opportunities elsewhere, where her new ideas and innovative approach might be better received.Starting at €5.74
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Sandra Brown Goes Digital (C): Raising Quality in a Healthcare Company
Kanter, Rosabeth Moss; Cohen, JonathanCase HBS-318084-ESandra Brown, a middle manager at a biotech company who has led internal and external movements for change over the last few years, faces a decision. Whether to continue to work for change at the company, or move on to pursue new opportunities elsewhere, where her new ideas and innovative approach might be better received.Starting at €5.74
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Haier: Incubating Entrepreneurs in a Chinese Giant, Teaching Note
Kanter, Rosabeth Moss; Cohen, JonathanTeaching Note HBS-318140-ETeaching note for case 318104.Starting at €0.00
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Verizon 2018, Teaching Note
Kanter, Rosabeth Moss; Cohen, JonathanTeaching Note HBS-319031-ETeaching note for case 318114.Starting at €0.00
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Cosan: Thinking Outside the Barrel
Reinhardt, Forest L.; Maurer, Noel; Reisen de Pinho, RicardoCase HBS-710017-EEconomicsThe Cosan case introduces students and executive education participants to political economy and business strategy in the biofuels industry. Cosan, based in Brazil, is the largest grower and processor of sugarcane in the world, and the largest sugar and ethanol producer in Brazil; it is also the world's largest exporter of ethanol for vehicle fuels. Rubens Ometto, Cosan's CEO, has staked out a leading position in the Brazilian ethanol and sugar i...Starting at €8.20
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Developing the Sustainability Scorecard (Spanish version)
Kaplan, Robert S.; Reisen de Pinho, RicardoCase HBS-108S10StrategyDescribes the challenges of using the Balanced Scorecard to implement a triple-bottom-line strategy for delivering excellent economic, environmental, and social performance. The owners and senior executive team of Amanco, a producer of plastic pipe and complete water treatment systems, want strong financial returns but are also deeply committed to improving the environment and making a difference in people's lives. Robert Salas, CEO, wants a mana...Starting at €8.20