Stanford Graduate School of Business (USA)
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Novartis’ Gilenya: Navigating the Interplay Between Drug Innovation, Pricing, and Reimbursement in Different Countries’ Health Care Systems - Teaching Note
Chess, R; Luthre, JTeaching Note SGSB-E489TN-EEntrepreneurshipInternational healthcare and reimbursement systems underwent a radical transformation in the 2000s, resulting from growing financial pressures incited by economic depression and a steady rise in healthcare spending. This phenomenon was most pronounced in the United States, where the health-spending share of GDP rose from five percent in 1960 to 17.9 percent in 2011. In Organization for Economic Co-operation and Development (OECD) countries on a...Starting at €0.00
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Envia Systems - Teaching note
Holloway, C; Morgridge, J; Han, ATeaching Note SGSB-E407TN-EEntrepreneurshipVenture capitalist Atul Kapadia was inclined to provide seed funding for Sujeet Kumar and Michael Sinkula to found Envia Systems, a lithium-ion battery company. Admittedly, Envia was little more than the founders’ vision of an affordable electric vehicle and the potential of playing in a very large market. But for Kapadia, it was precisely these two key ingredients that made Envia attractive and akin to other early-stage investments he had made a...Starting at €0.00
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Veritas Software
Holloway, C; , Morgridge, J; , Mukherjee, PCase SGSB-E69-EEntrepreneurshipThis case offers an overview of Veritas Software’s history, beginning with the initial company, Tolerant Systems. It discusses the troubles Tolerant ran into and introduces the changes the company went through when it became a restart led by Mark Leslie. It touches on hiring and training a new sales force, striking new OEM partnerships, revisiting key partnerships and contracts, including a large one with AT&T, and accomplishing its goals on a sh...Starting at €8.20
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Envia Systems
Holloway, C; Morgridge, J; Han, ACase SGSB-E407-EEntrepreneurshipVenture capitalist Atul Kapadia was inclined to provide seed funding for Sujeet Kumar and Michael Sinkula to found Envia Systems, a lithium-ion battery company. Admittedly, Envia was little more than the founders’ vision of an affordable electric vehicle and the potential of playing in a very large market. But for Kapadia, it was precisely these two key ingredients that made Envia attractive and akin to other early-stage investments he had made a...Starting at €8.20
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Novartis’ Gilenya: Navigating the Interplay Between Drug Innovation, Pricing, and Reimbursement in Different Countries’ Health Care Systems
Chess, R; Luthre, JCase SGSB-E489-EEntrepreneurshipInternational healthcare and reimbursement systems underwent a radical transformation in the 2000s, resulting from growing financial pressures incited by economic depression and a steady rise in healthcare spending. This phenomenon was most pronounced in the United States, where the health-spending share of GDP rose from five percent in 1960 to 17.9 percent in 2011. In Organization for Economic Co-operation and Development (OECD) countries on a...Starting at €8.20
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Veritas Software - Teaching Note
Holloway, C; , Morgridge, J; , Mukherjee, PTeaching Note SGSB-E69TN-EEntrepreneurshipThis case offers an overview of Veritas Software’s history, beginning with the initial company, Tolerant Systems. It discusses the troubles Tolerant ran into and introduces the changes the company went through when it became a restart led by Mark Leslie. It touches on hiring and training a new sales force, striking new OEM partnerships, revisiting key partnerships and contracts, including a large one with AT&T, and accomplishing its goals on a sh...Starting at €0.00
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Crocs (A): Revolutionizing and Industry's Supply Chain Model for Competitive Advantage
Holloway, C; , Lee, H; , Hoyt, D; , Silverman, A; , Marks, MCase SGSB-GS57A-EService and Operations ManagementEste caso analiza el crecimiento asombroso de Crocs, Inc., un fabricante de zapatos de plástico, desde 2003 hasta principios de 2007. Gran parte del crecimiento de la empresa fue posible gracias a una cadena de suministro altamente flexible que permitió a Crocs desarrollar productos adicionales dentro de la temporada de ventas. El modelo habitual en la industria de la moda era recibir órdenes mucho antes de cada temporada de ventas, y producir es...Starting at €8.20
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Crocs: Revolutionizing and Industry's Supply Chain Model for Competitive Advantage - Teaching Note
Holloway, C; , Lee, H; , Hoyt, D; , Silverman, A; , Marks, MTeaching Note SGSB-GS57TN-EService and Operations ManagementThis case discusses the astounding growth of Crocs, Inc., a manufacturer of plastic shoes, from 2003 through early 2007. Much of the company’s growth was made possible by a highly flexible supply chain which enabled Crocs to build additional product within the selling season. The normal model used within the fashion industry was to take orders well in advance of each selling season, and produce to those orders, with relatively little additional...Starting at €0.00