Stanford Graduate School of Business (USA)
-
KiOR: The Quest for Cellulosic Biofuels - Teaching Note
Reichelstein, S; Rosenthal, S; Sahoo, ATeaching Note SGSB-E427TN-EEntrepreneurshipIn 2012, KiOR was in the process of starting biofuels production at its first plant in Columbus, Mississippi. This initial plant was to provide a commercial scale proof-of-concept of KiOR’s production technology, and the company expected to build another set of plants in Natchez, MS using “copy exact” principles. These latter plants would be three times the size of the Columbus plants, and KiOR anticipated a number of improvements in its produc...Starting at €0.00
-
Coley Andrews - Teaching note
Grousbekc, I; Rosenthal, STeaching Note SGSB-E567TN-EEntrepreneurshipTeaching note for case E567Starting at €0.00
-
Cisco Systems, Inc.: Collaborating on New Product Introduction - Teaching note
Lee H; Shao MTeaching Note SGSB-GS66TN-EService and Operations ManagementIn November 2007, a global, cross-functional team at Cisco Systems, Inc. was seeking management approval to start manufacturing a new router, code-named Viking. The team faced a host of challenges in launching the low-cost but powerful router for telecommunications service providers. After overhauling the project to sharply increase the router’s planned speed and capacity, the company had just one year to launch the product, an unusually fast s...Starting at €0.00
-
McDonald's India: Optimizing the French Fries Supply Chain - Teaching note
Lee H; Rammohan STeaching Note SGSB-GS79TN-EService and Operations ManagementBefore opening its first store in India in 1996, McDonald’s spent six years building its supply chain. During that time, the company worked to successfully source as many ingredients as possible from India. However, French fries (“MacFries”) were a particularly tough product to source locally—and importing fries was undesirable for both cost and availability reasons. Growing potatoes suitable for use as fries was challenging in India. By 2007...Starting at €0.00
-
SurveyMonkey in 2014 - Teaching Note
Burgelman, R; Siegel, R; Rosenthal, STeaching Note SGSB-E524TN-EEntrepreneurshipThe SurveyMonkey case portrays the evolution of the company from its founding in 1999 through to 2014. SurveyMonkey was launched by Ryan Finley, a young computer science graduate from the University of Wisconsin-Madison, to address the dearth of easy-to-use, affordable online survey tools on the market. In 2009, Finley sold the company to Spectrum Equity and Bain Capital Ventures, having recognized the need for a partner to help the company ach...Starting at €0.00
-
Care Message - Teaching note
Siegelman, R; Rosenthal, STeaching Note SGSB-E557TN-EEntrepreneurshipThe CareMessage case describes the evolution of the nonprofit organization from its founding in 2012 through the end of 2014. CareMessage was launched by Vineet Singal, a young biological sciences graduate from Stanford University. Having dealt with his own personal health issues, Singal was passionate about helping patients get the right information, support, and motivation to make better health decisions. Singal was especially determined to ...Starting at €0.00
-
Bernard Wilsey - Teaching note
Grousbeck, I; Rosenthal, STeaching Note SGSB-E583TN-EEntrepreneurshipBernard Wilsey, the athletic director at National University, had two challenging personnel issues on his hands. The first involved Sarah Carter, the coach for National’s women’s track team. Since her arrival at National five years ago, her teams had won just under half their meets, and the current squad had a record of 2-7 at the midpoint of the season. While Sarah was extremely popular with other coaches as well as with her athletes and thei...Starting at €0.00
-
PCH International (B): Supply Chain Solutions Take Off - Teaching note
Lee H; Marks M; Hoyt DTeaching Note SGSB-GS61TN-EService and Operations ManagementThis is an update to GS-61, describing developments at the company through 2011, including a major acquisition, distribution in China, and an initiative to cultivate start-ups that might grow into future clients.Starting at €0.00
-
Tiny Prints - Teaching note
Child, M; Rosenthal, STeaching Note SGSB-E426ATN-ELeadership and People ManagementThe Tiny Prints case describes the founding of the online stationery company in 2004, through its growth and evolution to 2007. The three cofounders bootstrapped the company from the beginning, primarily so that they could retain control over the decision-making and strategic direction of the company. While that decision allowed the cofounders flexibility and independence, it also led to capital constraints and a “good enough” culture that had ...Starting at €0.00
-
Sustainable Conservation - Teaching Note
Siegelman, R; Rosenthal, STeaching Note SGSB-E437TN-EEntrepreneurshipThe Sustainable Conservation case presents the story of San Francisco-based nonprofit that was founded to solve environmental problems in California through collaborative partnerships between the public and private sector. The nonprofit had built up strong expertise in the agriculture industry, with an early focus on the issues associated with water quality, air pollution, and land use. With a clear track record and a strong team in place, b...Starting at €0.00