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Stanford Graduate School of Business (USA)
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Royal Bank of Canada: Using People Strategy and Analytics to Drive Employee Performance (B)
Shaw, K; Schifrin, DCase SGSB-HR44B-EThis is the follow up case to “Royal Bank of Canada: Using People Strategy and Analytics to Drive Employee Performance (A).” This (B) case presents the results of the company’s two major people analytics projects, which are described in the (A) case. The first project used data to identify empirically the traits of great managers and subsequently identify who might or might not be a great manager. This enabled RBC to help those managers who could...Starting at €5.74
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How Stories Drive Growth: HSN
Aaker, J; Schifrin, DCase SGSB-M348B-EMarketingStories play an important role in business. They are a powerful tool for persuasion and useful in the context of understanding customers, building brands and leading teams. Set in 2014, the case explores how stories can drive the growth of a company, focusing on HSN Inc., the $3 billion interactive, multi-channel retailer. When Mindy Grossman became CEO of HSN in 2006, she had three major challenges: create a new story for a 30-year old company t...Starting at €8.20
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Paragon Legal: A New Model (B)
Sourl, S; Correll, S; Schifrin, DCase SGSB-OB81B-EInnovation and ChangeThe case is about the San Francisco-based law firm, Paragon Legal, founded by lawyer and entrepreneur Mae O’Malley. Paragon Legal gave high-level attorneys the opportunity to have a flexible schedule and work 10 to 40 hours a week. This was in the context of an industry that typically required very long hours and had inflexible schedules and serious penalties for stepping out of the field for any length of time. Eighty-five percent of Paragon Leg...Starting at €5.74
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Pay For Success and Social Innovation Financing: Serving Santa Clara County's Mentally Ill Residents
Brest, P; Schifrin, DCase SGSB-SI133-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn 2016, Santa Clara County was launching a six-year project aimed at reducing the enormous costs of treating its most acute mental health care patients − $45 million a year − while improving their treatment and quality of life. For the project, the county chose a new model called "Pay for Success" (PFS), in which governments only pay service providers if their efforts are successful. By contrast, in the traditional payment model, providers bill...Starting at €8.20
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Vaccine Vial Monitors: "The Little Big Thing:" Taking Social Innovation to Scale
Davis, S; Schifrin, DCase SGSB-SI145-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIt is a major global health challenge to get life-saving vaccines to children in hard-to-reach parts of Africa and Asia. These vaccines must stay cool during transport, yet it is not always possible to prevent heat exposure. Historically, health workers had no means of determining whether such heat exposure had damaged the vaccines and caused them to lose potency. But Vaccine Vial Monitors, or VVMs, changed that. A VVM is a small temperature mon...Starting at €8.20
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ENGIE: Strategic Transformation of an Energy Conglomerate
Reichelstein, S; Schifrin, DCase SGSB-SM256-EStrategyIn 2016, the €75 billion French multinational energy conglomerate ENGIE was massively transforming its strategic and operational imperatives toward renewable energy. The 200-year old company owned Europe’s biggest natural gas pipeline and was a major global producer and supplier of natural gas and other energy sources. ENGIE had announced the transformation in 2014—following a sharp drop in global fossil fuel prices—viewing it as the beginning of...Starting at €8.20
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Southwest Airlines (A) (Spanish)
O'Reilly, Charles; Pfeffer, JeffreyCase SGSB-HR1AESStrategyEn 1994, United Airlines y Continental Airlines lanzaron sus propias compañías aéreas de bajo coste para competir con Southwest Airlines. De 1991 a 1993, Southwest había aumentado su cuota de mercado del 26% al 45% en el importante mercado de la costa oeste de Estados Unidos. El caso estudia cómo Southwest creó una ventaja competitiva sostenible y hace hincapié en el papel de los recursos humanos como palanca para implementar la estrategia. Plant...Starting at €8.20
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Recursos Humanos en AES Corporation: el Caso del Departamento Ausente
Dee, T. D.; Pfeffer, JeffreyCase SGSB-HR3ESLeadership and People ManagementAES desarrolla y opera plantas de energía eléctrica en todo el mundo y, a fines de 1996, tiene aproximadamente 20,000 empleados. Pero, la corporación no tiene personal de recursos humanos, ya sea en la sede corporativa en Arlington, VA, o en cualquiera de sus instalaciones operativas. Además, la compañía tiene muy poco personal centralizado, poca o ninguna planificación estratégica, ningún departamento ambiental y casi ningún personal legal. La p...Starting at €8.20
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Amir Dan Rubin: Success from the Beginning (Spanish version)
Pfeffer, JeffreyCase SGSB-OB90 Spanish VersionLeadership and People ManagementIn November of 2010, the board of Stanford Hospital and Clinics announced that Amir Dan Rubin, at the time chief operating officer of the UCLA Hospital System, would become the next CEO at Stanford Hospital and Clinics. Although by 2010 Stanford hospital had largely recovered from a failed merger with the hospital of the University of California, San Francisco, and was financially stable, Rubin would lead an organization that still faced signifi...Starting at €8.20
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LinkedIn: Transformation Driven From Within
Soule, S; Golomb, M; Schifrin, DCase SGSB-OB87-EMarketingThe case discusses LinkedIn’s corporate culture in 2012-2103 and the importance the professional networking company put on maintaining that culture as it dramatically expanded in headcount domestically and internationally. LinkedIn’s leadership believed its culture was its competitive advantage. The company fostered creativity, innovation, and a collaborative and open working environment, embraced humor, and was results oriented. LinkedIn sought ...Starting at €8.20