Stanford Graduate School of Business (USA)
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The Rise of Mercado Libre
Barnett, William; Johnson, Christy; Mekikian, GaryCase SGSB-IB109-EFinanceMarcos Galperin, a graduate of Stanford Graduate School of Business, founded Mercado Libre in 1999 with a vision to build an e-commerce company focused on serving the nascent but fast- growing Spanish and Portuguese-speaking markets in Latin America. In the spirit of a Silicon Valley start-up, the company was started in a garage in Buenos Aires. By 2006, Mercado Libre hosted the largest online trading platform in Latin America. Just prior to th...Starting at €8.20
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Dealing with a Toxic Boss (A)
Bradford, DCase SGSB-OB85A-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €8.20
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Dealing with a Toxic Boss (A) - (C) - Teaching note
Bradford, DTeaching Note SGSB-OB85TN-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €0.00
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Stella & Dot - Teaching Note
Mike Child, Sara RosenthalTeaching Note SGSB-E430TN-EEntrepreneurshipJessica Herrin, founder and CEO of Stella & Dot, started her entrepreneurial career as the co-founder of Wedding Channel, an experience which laid the foundation for her most recent venture, a direct sales jewelry business. Jessica’s main goal in launching the business was to provide women with an alternate career platform to run their own business under their own terms. The case describes the evolution of her company, from its modest start in J...Starting at €0.00
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Mercado Libre (Spanish Version)
Barnett, William; Mekikian, GaryCase SGSB-IB105SPMarketingA medida que se acercaba 2013, Marcos Galperin y su equipo de altos ejecutivos de MercadoLibre se reunieron para celebrar el impresionante crecimiento de su empresa y contemplar los desafíos que se avecinan. Desde que comenzó la compañía con sus compañeros de clase de la Stanford Business School en 1999, Marcos había transformado la compañía de un sitio de subastas en Internet similar a eBay, al mercado en línea líder de América Latina único por ...Starting at €8.20
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The Rise of Mercado Libre
Barnett, William; Johnson, Christy; Mekikian, GaryCase SGSB-IB109 Spanish VersionFinanceMarcos Galperin, a graduate of Stanford Graduate School of Business, founded Mercado Libre in 1999 with a vision to build an e-commerce company focused on serving the nascent but fast- growing Spanish and Portuguese-speaking markets in Latin America. In the spirit of a Silicon Valley start-up, the company was started in a garage in Buenos Aires. By 2006, Mercado Libre hosted the largest online trading platform in Latin America. Just prior to th...Starting at €8.20
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Dealing with a Toxic Boss
Bradford, DCase SGSB-OB85-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €8.20
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Dealing with a Toxic Boss (B)
Bradford, DCase SGSB-OB85B-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €5.74
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Dealing with a Toxic Boss (C)
Bradford, DCase SGSB-OB85C-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €5.74
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Stella & Dot
Mike Child, Sara RosenthalCase SGSB-E430-EEntrepreneurshipJessica Herrin, founder and CEO of Stella & Dot, started her entrepreneurial career as the co-founder of Wedding Channel, an experience which laid the foundation for her most recent venture, a direct sales jewelry business. Jessica’s main goal in launching the business was to provide women with an alternate career platform to run their own business under their own terms. The case describes the evolution of her company, from its modest start in J...Starting at €8.20