Stanford Graduate School of Business (USA)
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SM Entertainment
Barnett, W; Rhee, M; Kim, SHCase SGSB-IB108-ECorporate GovernanceOn the evening of June 10, 2011, the first European tour of Korean idol groups was held in Paris. With European fans demanding tickets and organizing a flashmob rally in front of the Louvre Museum, SM Entertainment, the producers, immediately set up an additional European concert. The success of the Paris concert elevated the status of K-pop and showed that it held potential in the global market. Behind the development of K-pop was the uniq...Starting at €8.20
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Global Fisheries: The Emergence of a Sustainable Seafood Movement
Barnett, W; Matson, P; Novy-Hildesley, J; Mason, J; Springer, A, FCase SGSB-SI141-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeFaced with declining fisheries and ineffective government solutions, environmental organizations turned to market solutions in the mid-1990s to promote sustainable seafood. Broad-reaching, innovative leaders used a combination of consumer education efforts and corporate partnerships to transform attitudes and actions about sustainable seafood throughout the supply chain. This case tracks the rise of the sustainable seafood movement, focusing on e...Starting at €8.20
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Ashoka: Innovators for the Public
Meehan, B; Levenson, Keohane, GCase SGSB-SM203-EStrategySince its founding in 1980, Ashoka: Innovators for the Public had supported the work of over 3,000 of the world’s most visionary social entrepreneurs; men and women who, in Ashoka founder Bill Drayton’s words, are tireless pioneers of “system-changing solutions that advance the world’s most urgent social problems.” Through these efforts, Ashoka was also widely credited with building the larger field of social entrepreneurship. And yet, just at t...Starting at €8.20