Stanford Graduate School of Business (USA)
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Focal Systems: The Automation of Brick & Motar Retail
Shaw, Kathryn; Chaubard, Francois; Jedras, JamesCase SGSB-E764-EEntrepreneurshipFocal Systems, with fresh new Series B funding and more new orders than it could handle, believed its novel out-of-stock detection system would prove the sweet spot in the automation of traditional brick and mortar retail stores. Small cameras on store shelves could automatically log any products in need of resupply, but also order the items to restock, saving store managers valuable time each day. Stores would see lower labor costs but also woul...Starting at €8.20
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SK Planet in 2013: A Korean Giant's Big Bet on the U.S. Market
Burgelman, R; Chung, S, C; Nathanson, J; Lee, Won-yohCase SGSB-SM222-EStrategyThe case details the strategic decisions that SK Planet, a leader in web and mobile services in its home country of Korea, needed to make regarding the best way to carry out an aggressive global expansion—most importantly into the United States. The $1 billion company had a war chest of $600 million in cash, which allowed company leadership to consider three strategic options for evaluation: 1) Port or rebrand SK Planet’s top-ranked Korean servic...Starting at €8.20