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Stanford Graduate School of Business (USA)
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SK Planet in 2013: A Korean Giant's Big Bet on the U.S. Market
Burgelman, R; Chung, S, C; Nathanson, J; Lee, Won-yohCase SGSB-SM222-EStrategyThe case details the strategic decisions that SK Planet, a leader in web and mobile services in its home country of Korea, needed to make regarding the best way to carry out an aggressive global expansion—most importantly into the United States. The $1 billion company had a war chest of $600 million in cash, which allowed company leadership to consider three strategic options for evaluation: 1) Port or rebrand SK Planet’s top-ranked Korean servic...Starting at €8.20
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Dozier Industries
Bruce McKern, Mark EakerCase SGSB-F163-EFinanceDozier Industries was a U.S. manufacturer of electronic security systems. In 1994, it received a large order from the United Kingdom, which stipulated payment in Pounds. The company received a deposit, with the balance expected to be paid in 90 days. The contract provided a slim profit margin, which could be easily eliminated by an unfavorable change in exchange rates. The Chief Financial Officer had to decide whether to accept the foreign exchan...Starting at €8.20