Stanford Graduate School of Business (USA)
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Billy Beane and the Oakland Athletics (A): Disruptive Innovation in Major League Baseball
Foster, G; O'Reilly, N,, Lippert, R,, Shimizu, C,, Udseth, KCase SGSB-SPM53A-ECorporate Governance, StrategyBilly Beane and the Oakland A’s have ‘changed the game’ in terms of talent identification, analytics, and player investment in Major League Baseball (MLB). Cases A and B are designed to provide and inspire learning on these topics by recounting Billy Beane’s success as the Oakland A’s General Manager over the past 16 seasons (1998 to 2013). The case, through analysis of performance and financial data over this time period, establishes Beane as ...Starting at €8.20
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Aeris Communications
Siegel, Robert; Strabo, JackCase SGSB-E751-EEntrepreneurshipThis case details the challenges faced by Marc Jones as the CEO of Aeris Communications (Aeris), a privately owned software company that provided Internet of Things (IoT) networks and services to automotive, fleet, and health care customers. In the case, Jones leads Aeris through a major industry transformation and considers how best to drive continued innovation and growth while navigating increasingly complicated “coopetition” with customers a...Starting at €8.20
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ExecOnline
Weaver, Graham; Strabo, JackCase SGSB-E765-EEntrepreneurshipThis case follows the formation and early growth of ExecOnline, a provider of leadership development solutions through partnerships with top business schools. Founder Stephen Bailey navigates initial sales and partnerships, key personnel decisions, and fundraising dilemmas as he seeks to improve diversity among corporate leaders using the ExecOnline platform.Starting at €8.20
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WeWork in 2021: The Next Chapter
Siegel, Robert; Strabo, JackCase SGSB-SM350-EStrategyThis case details the journey of Sandeep Mathrani as he took over as CEO of WeWork, a flexible space provider, in the aftermath of the company’s attempted IPO. To execute his turnaround plan, Mathrani must navigate a global pandemic, execute layoffs, rebuild the company’s reputation, renegotiate contracts with landlords, and rebuild trust with members and employees. Further, Mathrani must consider how to navigate a post-pandemic world as the le...Starting at €8.20
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Cake: Navigating Mortality
Chess, Robert; Golden, Susan; Strabo, JackCase SGSB-E744-EDecision AnalysisThis case follows the story of Suelin Chen in her career as the founder of Cake, a digital platform that provided “one-stop access” to a wide range of advance care and end-of-life planning products and services. The case highlights the societal, technological, and cultural trends that led to innovation in end-of-life planning. Chen debates which users to target and whether to utilize a B2B or B2C business model to do so.Starting at €8.20
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LiveRamp in 2020
Siegel, Robert; Strabo, JackCase SGSB-E741-EEntrepreneurshipThe LiveRamp in 2020 case follows the story of Anneka Gupta as she rises from one of LiveRamp’s first product managers to president and head of products and platforms, responsible for overseeing the company’s product, engineering, marketing, and general and administrative functions.Starting at €8.20
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Facebook 2012
Barnett W; Han ACase SGSB-E468-EEntrepreneurshipThe case describes the phenomenal growth of Facebook, a social networking site launched in 2004, which had reached approximately 1 billion members by 2012. The case provides an overarching picture of the company’s growth over the last eight years, from its founding to present day global expansion, covering the competitive landscape, the challenges it has faced along the way (including controversy over its privacy policy), its growth strategy and...Starting at €8.20
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Billy Beane and the Oakland Athletics (B): Advanced Metrics Beyond Baseball
Foster, G; O'Reilly, N,, Lippert, R,, Shimizu, C,, Udseth, KCase SGSB-SPM53B-ECorporate Governance, StrategyBilly Beane and the Oakland A’s have ‘changed the game’ in terms of talent identification, analytics, and player investment in Major League Baseball (MLB). Cases A and B are designed to provide and inspire learning on these topics by recounting Billy Beane’s success as the Oakland A’s General Manager over the past 16 seasons (1998 to 2013). The case, through analysis of performance and financial data over this time period, establishes Beane as ...Starting at €5.74
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Billy Beane and the Oakland Athletics (B): Advanced Metrics Beyond Baseball - Teaching Note
Foster, G; O'Reilly, N,, Lippert, R,, Shimizu, C,, Udseth, KTeaching Note SGSB-SPM53TN-ECorporate Governance, StrategyBilly Beane and the Oakland A’s have ‘changed the game’ in terms of talent identification, analytics, and player investment in Major League Baseball (MLB). Cases A and B are designed to provide and inspire learning on these topics by recounting Billy Beane’s success as the Oakland A’s General Manager over the past 16 seasons (1998 to 2013). The case, through analysis of performance and financial data over this time period, establishes Beane as ...Starting at €0.00
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FanGo
Ellis, Jim; Strabo, JackCase SGSB-E743-EEntrepreneurshipThis case details the challenges Collin Wallace faced at FanGo, a mobile ordering technology company that he founded based on technology that he developed as a college student. The case explores critical decisions that Wallace had to make, including in which market to apply his technology, whether to pivot to another market, and whether to sell his company to a strategic acquirer.Starting at €8.20