Stanford Graduate School of Business (USA)
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Movile: Lessons from Silicon Valley to China
Ziebelman, Peter; Feldhausen, ErikaCase SGSB-E728-EEntrepreneurshipThis case introduces students to the large Brazilian mobile conglomerate, Movile, and its mobile food delivery subsidiary, iFood. It focuses on the experiences of these companies learning business lessons from Silicon Valley and China. In particular, the case discusses how the executive teams developed relationships with important companies and leaders in these markets to set up an open exchange of information.Starting at €8.20
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Paradise Bakery & Café: The Challenges of Success
Peterson, J; George, MCase SGSB-SM285-EStrategyParadise Bakery and Café: The Challenges of Success traces the journey of entrepreneur Daniel Patterson from the founding of his bakery in Southern California, through the challenges of growth, to an eventual sale, and a post-acquisition crisis. The case focuses on three key decision points for Patterson. The first centers on his decision to hire an experienced outside chief financial officer with strategic vision, succeeding the longtime and wel...Starting at €8.20
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Scale-up! How Google Accelerated Underrepresented Companies
Ziebelman, Peter; Mansfield, Imogen; Mirabile; DominicCase SGSB-E761-EEntrepreneurshipThe case explores Google’s accelerator programs and its efforts to support underrepresented start-ups that are ready to scale. Students will understand Google’s approach to (1) building accelerator programs, (2) selecting which startups to participate, and (3) leveraging the resources of Google and its parent, Alphabet. The case also provides an overview of the specific accelerator programs, curriculum, and benefits, which are helpful for student...Starting at €8.20
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Paradise Bakery & Café: The Challenges of Success - Teaching note
Peterson, J; George, MTeaching Note SGSB-SM285TN-EStrategyParadise Bakery and Café: The Challenges of Success traces the journey of entrepreneur Daniel Patterson from the founding of his bakery in Southern California, through the challenges of growth, to an eventual sale, and a post-acquisition crisis. The case focuses on three key decision points for Patterson. The first centers on his decision to hire an experienced outside chief financial officer with strategic vision, succeeding the longtime and wel...Starting at €0.00
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Box in 2015: Entering the Next Phase
Robert Burgelman, Robert Siegel, Shalie GaskillCase SGSB-SM215B-EStrategyAs Box continued to mature as a company, the firm fought through the ups and downs of being a highly visible hyper-growth Silicon Valley firm. Box struggled to get its IPO completed, having to deal simultaneously with a volatile stock market and increased scrutiny of its SaaS business model. In parallel, the company worked to aggressively expand its business into large enterprises through a key partnership with IBM, all while working to grow its ...Starting at €8.20
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Venus Medtech: Global Innovation in the Race Between China and the USA
Ziebelman, Peter; Golden, JosephCase SGSB-E693-EEntrepreneurshipThe main purpose of the Venus Medtech case is to give students a greater appreciation for the scale, sophistication, and competitiveness of the innovation landscape outside of Silicon Valley, with particular focus on China. Through a dramatized account of the June 2013 Series A fundraising experience of Venus Medtech, a Chinese medical device start-up, the case forms the basis of a rich, in-class discussion about the similarities and differences...Starting at €8.20
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Box: Building the Next Generation Enterprise Software Company
Robert Burgelman, Robert Siegel, Shalie GaskillCase SGSB-SM215-EStrategyCEO Aaron Levie co-founded Box as a student at USC in 2004. Less than 10 years later, Box had become one of the fastest growing enterprise software companies in Silicon Valley, serving more than 180,000 businesses including marquee customers such as Proctor and Gamble, Panasonic, and Avaya. Despite this success, Levie was concerned about the future. He and his leadership team would need to overcome significant hurdles to turn Box into one of the...Starting at €8.20
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Floodgate: An Entrepreneurials VC
Ziebelman, Peter; Orleans, AmadeusCase SGSB-E644-EEntrepreneurshipMike Maples Jr. founded the micro-VC firm Floodgate in 2006, after a successful career as an entrepreneur with two startup IPOs under his belt. At the time, he had identified a group of overlooked founders in Silicon Valley: those who wanted to raise only $1 million or less, a growing group since costs involved in launching a company had been declining significantly as a result of technological advancements and innovative management approach, suc...Starting at €8.20