Stanford Graduate School of Business (USA)
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NetApp: The Day-toDay of a DM - Teaching Note
Mark Leslie, Patrick ArippolTeaching Note SGSB-E263TN-EEntrepreneurshipSet in mid-2002, this case illustrates “a day in the life” of a district sales manager of a Silicon Valley company, as the technology market faced a downturn. The case enables a polarized class discussion about the tradeoffs that a new district manager might make relative to hiring / firing and setting quotas, after inheriting a mixed bag of talent in an underperforming district. It also seeks to provide with additional texture about the types of...Starting at €0.00
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The Himalayan Cataract Project
Schulman, Kevin; Hu, Summer; Xue, Jiayin; Qi, SusanCase SGSB-A237-EAccounting and ControlCataracts robbed an estimated 65 million people around the world of their vision. In the Himalayas, where hundreds of thousands of people went needlessly blind from cataracts, doctors Sanduk Ruit and Fred Hollows began to tackle this health crisis in 1995 with the Himalayan Cataract Project, believing they could adopt new techniques and lens technology to scale high-quality, high-volume, and low-cost cataract operations in remote communities. T...Starting at €8.20
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Box in 2015: Entering the Next Phase
Robert Burgelman, Robert Siegel, Shalie GaskillCase SGSB-SM215B-EStrategyAs Box continued to mature as a company, the firm fought through the ups and downs of being a highly visible hyper-growth Silicon Valley firm. Box struggled to get its IPO completed, having to deal simultaneously with a volatile stock market and increased scrutiny of its SaaS business model. In parallel, the company worked to aggressively expand its business into large enterprises through a key partnership with IBM, all while working to grow its ...Starting at €8.20
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Box: Building the Next Generation Enterprise Software Company
Robert Burgelman, Robert Siegel, Shalie GaskillCase SGSB-SM215-EStrategyCEO Aaron Levie co-founded Box as a student at USC in 2004. Less than 10 years later, Box had become one of the fastest growing enterprise software companies in Silicon Valley, serving more than 180,000 businesses including marquee customers such as Proctor and Gamble, Panasonic, and Avaya. Despite this success, Levie was concerned about the future. He and his leadership team would need to overcome significant hurdles to turn Box into one of the...Starting at €8.20
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NetApp: The Day-toDay of a DM
Mark Leslie, Patrick ArippolCase SGSB-E263-EEntrepreneurshipSet in mid-2002, this case illustrates “a day in the life” of a district sales manager of a Silicon Valley company, as the technology market faced a downturn. The case enables a polarized class discussion about the tradeoffs that a new district manager might make relative to hiring / firing and setting quotas, after inheriting a mixed bag of talent in an underperforming district. It also seeks to provide with additional texture about the types of...Starting at €8.20