HBSP (USA)
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Digital Transformation at Brazilian Retailer Magazine Luiza (Spanish version)
Teixeira, Thales S.; Guissoni, Leandro; Veludo-de-Oliveira, Tania ModestoCase HBS-519S17Marketinggrow fast and be profitable. Should Trajano opt for more aggressive growth or proceed more conservatively?Starting at €8.20
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Blanchard Importing and Distribution Co., Inc. (Spanish Version)
Marshall, Paul W.; Drinan, Alan H.Case HBS-605S16Service and Operations ManagementIlustración de los dos tipos principales de errores resultantes del uso de la cantidad económica de pedido (EOQ) como una herramienta en programación de la producción. Diseñado para discusión de la clase permiso para comenzar con una consideración de un tipo común de error, los errores en el cálculo del volumen EOQ resultar del uso de datos incorrectos para los parámetros de entrada de la fórmula. El análisis a continuación, puede pasar a una dis...Starting at €8.20
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Reynolds Space Constructors, Inc. (Spanish Version)
Marshall, Paul W.Case HBS-608S11Service and Operations ManagementSe ocupa de la utilización del método de camino crítico para la construcción de edificio de control remoto, que es parte de un sistema de purificación de agua. Discute la necesidad de determinar el menor tiempo posible en el que un trabajo se podría hacer sin tener que gastar más dinero. usos de casos "actividad en el nodo" diagrama. Sobre la base de espacio Constructors Inc.Starting at €8.20
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Jamie Dimon and Bank One (A) (Spanish Version)
Marshall, Paul W.; Thedinga, ToddCase HBS-810S21EntrepreneurshipEl 27 de marzo de 2000, Jamie Dimon fue contratado como CEO de dar la vuelta banco uno. Se describen los problemas que enfrenta, mientras se prepara para presentar un plan de acción a la junta.Starting at €8.20
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Growing from One Thousand to One Million Customers (Spanish version)
Teixeira, Thales S.; Brown, MorganCase HBS-518S08MarketingBy 2016, two-sided online platforms (or marketplaces) were pervasive among the highest growing internet startups around. These marketplaces sought to match suppliers of assets for rent, physical products or services with customers demanding them. Among the most notable two-sided platforms in terms of their tremendous early growth were Airbnb, Etsy and Uber. They offered short-term property rentals, handcrafted goods, and car rides, respectively. ...Starting at €8.20
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Airbnb, Etsy, Uber: Growing from One Thousand to One Million Customers
Teixeira, Thales S.; Brown, MorganCase HBS-516108-EMarketingBy 2016, two-sided online platforms (or marketplaces) were pervasive among the highest growing internet startups around. These marketplaces sought to match suppliers of assets for rent, physical products or services with customers demanding them. Among the most notable two-sided platforms in terms of their tremendous early growth were Airbnb, Etsy and Uber. They offered short-term property rentals, handcrafted goods, and car rides, respectively. ...Starting at €8.20
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Selling on Amazon at Tower Paddle Boards
Teixeira, Thales S.; Lopez-Lengowski, DavidCase HBS-517047-EBy June 2012, Stephan Aarstol felt that he had successfully passed the first critical stage of his ecommerce business. As the founder and CEO of a standup paddleboard (SUP) business, he had built a strong relationship with Asian manufacturers, built a small warehouse and fulfillment center, designed an innovative line of inflatable SUPs, and built an ecommerce website that sold boards and accessories to consumers. After the rising trend in intere...Starting at €8.20
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Where to Grow Next at Online Marketplace OLX
Teixeira, Thales S.; Guissoni, Leandro; Dana, SamyCase HBS-519064-EMarketingThe CEO of OLX Brazil, an online classifieds platform business, is debating among multiple paths to grow sustainably (i.e., profitably) without the need for investor money. The options under consideration are: (1) penetration growth by focusing on the core, (2) new markets growth by entering adjacencies, or (3) new products growth by developing new services. Each of these options caries a series of benefits and risks. How should OLX's CEO compare...Starting at €8.20
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Digital Marketing Strategy, Course Overview Note
Teixeira, Thales S.Case HBS-514087-EMarketingDigital Marketing Strategy is the process by which firms employ, either partially or exclusively, digital tools, techniques, and tactics to create value for customers.Starting at €8.20
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Managing Multi-Media Audiences at WHDH (Boston)
Teixeira, Thales S.; Rangan, V. KasturiCase HBS-515037-EMarketingWHDH's Channel 7 News rose to the #1 position in Boston-area news broadcasting through its embrace of an innovative format and affiliating with NBC. Since the early 2000s, however, other news programs had copied their format, and young audiences had begin to use the Internet to get their news, dramatically cutting ratings and ad revenue. Station owner Edmund Ansin and general manager Chris Wayland faced a choice of whether to use the TV news to p...Starting at €8.20