HBSP (USA)
- Case
Strengthening the Brand with Digital Marketing (Spanish version)
Collection: HBSP (USA)Ref.: HBS-316S10Published: Jun 9, 2015Reviewed: Oct 22, 2015Format: PDFPages: 26Language: Spanish - Case
La organización del negocio de productos para el consumidor de HP: la distribución de impresoras por Internet
Collection: HBSP (USA)Ref.: HBS-502S32Published: Aug 9, 2002Format: PDFPages: 12Language: Spanish - Case
Omnitel Pronto Italia (Spanish Version)
Collection: HBSP (USA)Ref.: HBS-503S15Published: Aug 28, 2000Reviewed: Aug 10, 2001Format: PDFPages: 25Language: Spanish - Case
Harrah's Entertainment, Inc. (Spanish version)
Collection: HBSP (USA)Ref.: HBS-503S69Published: Oct 25, 2001Reviewed: May 22, 2002Format: PDFPages: 27Language: Spanish - Case
La Estrategia de Captación de Clientes de Internet en Bankinter
Collection: HBSP (USA)Ref.: HBS-104S02Published: Feb 12, 2003Reviewed: May 22, 2003Format: PDFPages: 19Language: Spanish - Case
Customer Profitability and Customer Relationship Management at RBC Financial Group (Abridged) (Spanish version)
Collection: HBSP (USA)Ref.: HBS-107S03Published: Mar 19, 2002Reviewed: Nov 13, 2002Format: PDFPages: 22Language: Spanish - Article
The Corporate Brand: Help or Hindrance (Commentary for HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R0802Z-EPublished: Feb 1, 2008Format: PDFPages: 5Language: English - Article
Challenge the Middlemen? (HBR Case Study and Commentary)
Collection: HBSP (USA)Ref.: HBS-R1512K-EPublished: Dec 1, 2015Format: PDFPages: 6Language: English - Article
Challenge the Middlemen (HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R1512X-EPublished: Dec 1, 2015Format: PDFPages: 5Language: English - Article
Prune the Brand Portfolio (HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R1802X-EPublished: Mar 1, 2018Format: PDFPages: 4Language: English