HBSP (USA)
- Case
Strengthening the Brand with Digital Marketing (Spanish version)
Collection: HBSP (USA)Ref.: HBS-316S10Published: Jun 9, 2015Reviewed: Oct 22, 2015Format: PDFPages: 26Language: Spanish - Article
The Corporate Brand: Help or Hindrance (Commentary for HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R0802Z-EPublished: Feb 1, 2008Format: PDFPages: 5Language: English - Article
Challenge the Middlemen? (HBR Case Study and Commentary)
Collection: HBSP (USA)Ref.: HBS-R1512K-EPublished: Dec 1, 2015Format: PDFPages: 6Language: English - Article
Challenge the Middlemen (HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R1512X-EPublished: Dec 1, 2015Format: PDFPages: 5Language: English - Article
Prune the Brand Portfolio (HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R1802X-EPublished: Mar 1, 2018Format: PDFPages: 4Language: English - Article
Prune the Brand Portfolio (Commentary for HBR Case Study)
Collection: HBSP (USA)Ref.: HBS-R1802Z-EPublished: Mar 1, 2018Format: PDFPages: 3Language: English - Case
The Park Hotels: Revitalizing an Iconic Indian Brand
Collection: HBSP (USA)Ref.: HBS-314114-EPublished: Mar 4, 2014Reviewed: Jul 31, 2017Format: PDFPages: 27Language: English - Teaching Note
Accor: Strengthening the Brand with Digital Marketing, Teaching Note
Collection: HBSP (USA)Ref.: HBS-316103-EPublished: Jan 14, 2016Format: PDFPages: 29Language: English - Case
Primer on Multiples Valuation and Its Use in Private Equity Industry
Collection: HBSP (USA)Ref.: HBS-218017-EPublished: Jul 31, 2017Reviewed: Jan 31, 2020Format: PDFPages: 11Language: English - Case
Actera Group: Investing in Mars Cinema Group (B)
Collection: HBSP (USA)Ref.: HBS-218021-EPublished: Sep 5, 2017Reviewed: Jul 1, 2019Format: PDFPages: 11Language: English